Student Assistant - AI & Social Media

MUST BE A CURRENTLY ENROLLED USF STUDENT TO APPLY

NAI is seeking a creative, technology-minded student to manage its social media presence while exploring how artificial intelligence can transform digital communications.

This position combines hands-on social media management with applied AI innovation. The selected student will be responsible for creating, scheduling, publishing, and monitoring social media content while identifying and implementing AI-powered tools that improve efficiency, creativity, audience engagement, and performance.

We are looking for someone who enjoys both the creative and technical sides of digital communications someone who can manage today's social media needs while helping us develop smarter ways to communicate tomorrow.

Hours: up to 20 per week

Hourly Rate: UG-$17 / MS-$22 / PHD-$30

Location: Hybrid or Remote

Eligibility: Undergraduate or graduate student studying artificial intelligence, digital media, marketing, data science, communications, or a related field

Social Media Management (Approximately 50%)

• Manage day-to-day social media activities, primarily on LinkedIn and Facebook, while supporting additional platforms as appropriate.
• Create, schedule, and publish engaging content aligned with NAI's established communications strategy and organizational priorities.
• Develop compelling captions, graphics, short-form videos, and other digital content highlighting inventors, inventions, programs, awards, partnerships, and events.
• Maintain and execute the social media content calendar in coordination with NAI's communications team.
• Monitor engagement, comments, and messages, escalating inquiries requiring staff attention.
• Support campaigns for major NAI initiatives, including the Annual Conference, inventor recognition programs, innovation showcases, educational initiatives, and partnerships.
• Adapt content to engage diverse audiences, including inventors across disciplines, industry leaders, researchers, students, foundations, and current and prospective partners.
• Track performance and recommend adjustments to improve reach and engagement.

AI-Powered Communications & Innovation (Approximately 50%)

• Research, test, and implement AI tools that improve social media content creation, management, and performance.
• Develop AI-assisted workflows to transform inventor interviews, articles, webinars, and videos into multiple social media formats.
• Explore AI applications for video editing, captioning, graphic design, content organization, and scheduling.
• Identify opportunities to automate repetitive communications tasks while maintaining appropriate human review.
• Use AI-supported analytics to identify audience trends, evaluate content performance, and recommend improvements.
• Experiment with innovative storytelling approaches that make scientific discoveries and complex technologies accessible to broader audiences.
• Explore ways AI can help identify compelling stories, relevant conversations, and opportunities to engage new audiences and potential partners.
• Document successful tools and workflows so they can be adopted and sustained by NAI's communications team

Special Project: AI-Powered Storytelling and Engagement

In addition to daily responsibilities, the student will help develop a repeatable AI-assisted storytelling workflow.

The goal is to take existing NAI content such as an inventor interview, conference presentation, or feature article and efficiently transform it into a coordinated collection of digital assets.

• Currently enrolled in an undergraduate or graduate program.
• Strong interest in artificial intelligence and emerging digital technologies.
• Familiarity with LinkedIn, Facebook, and digital content creation.
• Experience using, or willingness to learn, generative AI tools.
• Strong writing, communication, organizational, and analytical skills.
• Ability to work independently, manage deadlines, and collaborate with a remote team.
• Creativity, curiosity, and enthusiasm for testing new approaches.

Experience with Canva, Adobe Creative Cloud, video editing, social media management platforms, AI automation tools, or basic programming is desirable but not required

The University of South Florida is a top-ranked research university serving approximately 50,000 students from across the globe at campuses in Tampa, St. Petersburg and USF Health. In 2025, U.S. News & World Report recognized USF with its highest overall ranking in university history, as a top 50 public university for the seventh consecutive year and as one of the top 15 best values among all public universities in the nation. U.S. News also ranks the USF Health Morsani College of Medicine in the highest tier, placing it as one of the top 16 medical schools in the nation and inside the top 10 among public universities. USF is a member of the Association of American Universities (AAU), a group that includes only the top 3% of universities in the U.S. With an all-time high of $750 million in research funding in 2025 and as a top 20 public university for producing U.S. patents, USF uses innovation to transform lives and shape a better future. The university generates an annual economic impact of nearly $10 billion for the state of Florida. USF’s Division I athletics teams compete in the American Conference. Learn more at www.usf.edu.