Product Marketing Engineer | HSAMPS
At a glance
Mid-level Product Marketing role at Edbz. Tucson · full-time.
Pay not stated Product Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Build plans, forecasts, and marketing strategy for assigned product lines while tracking customer needs
- Turn design-ins into design-wins, increasing revenue while protecting product-line profitability
- Stay close to major customers and account managers to uncover opportunities and support demand
- Shape product positioning, messaging, adjacent-market plans, and competitive responses
- Lead marketing work across pre-launch, launch, and post-launch stages, coordinating with cross-functional teams
What you bring
- A bachelor's degree in electrical engineering or a comparable discipline
- At least three years of relevant experience in the semiconductor industry
- Strong written and spoken communication, analytical judgment, and relationship-building skills
- Willingness to travel more than one-fifth of the time
Who this fits
You’ll suit a mid-level product marketing role that combines customer contact, product strategy, sales support, and cross-functional execution. Success calls for initiative, teamwork, organized project delivery, and the ability to learn new systems and processes quickly. Travel exceeds one-fifth of the role, and the position is based in Tucson.
From the employer
Change the world. Love your job.
The Product Marketing Engineer (PME) is responsible for developing business plans, marketing strategy and forecasts for assigned product lines. The PME maintains current status of customer requirements for existing and future products. In this role, the PME identifies, evaluates and recommends marketing opportunities consistent with product line objectives.
Responsibilities include:
- Drive DINs to DWINs to grow NR while maintaining profitability
- Maintain close relationships with top tier one customers and the respective account managers to understand opportunities
- Develop product positioning and messaging that differentiates the products in the market, including finding adjacent markets and customers
- Plan, manage and execute all marketing activities during the life cycle of a new product (Pre RTM, at RTM and post RTM)
- Review competitive landscape and building strategies to address gaps
- Interface with customers and TI field sales/applications to support DINs
- Follow up weekly and monthly on opportunities; from price escalations, customer visits, sampling activity, etc.
- Collaborate and communicate the product strategies effectively to cross functional teams - price, campaigns, internet marketing, launch etc.
Minimum requirements:
- Bachelor's degree in electrical engineering or similar
- 3-5+ years of relevant semiconductor industry experience
Preferred qualifications:
- Ability to establish strong relationships with key stakeholders critical to success, both internally and externally
- Strong verbal and written communication skills
- Ability to travel >20% of the time.
- Ability to quickly ramp on new systems and processes
- Demonstrated strong interpersonal, analytical and problem-solving skills
- Ability to work in teams and collaborate effectively with people in different functions
- Ability to take the initiative and drive for results
- Strong time management skills that enable on-time project delivery
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