Performance Marketing Specialist
At a glance
Mid-level Performance Marketing role at Digital Minds. Athens · full-time.
Pay not stated Performance Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Plan, launch, measure, optimize, and scale campaigns across Google, YouTube, Meta, TikTok, and LinkedIn
- Track agreed KPIs, study results, and find ways to improve campaign outcomes
- Build budgets, proposals, and channel plans for SEM, email, social, and display work
- Run experiments and use platform updates to improve advertising performance
- Keep clients and internal partners aligned while reporting results and managing daily relationships
What you bring
- Bring at least two years managing performance marketing campaigns in an agency
- Have hands-on Google Ads experience across Search, Display, Video, and Shopping
- Work directly with Meta, TikTok, and LinkedIn advertising
- Use Google Analytics for campaign analysis and demonstrate strong Excel skills
- Communicate and present effectively in English in client-facing work
Who this fits
You’ll suit an agency setting that combines client work, campaign management, analysis, and hands-on execution across multiple accounts. The role is based in Athens and uses a hybrid 4/1 model. You’ll work with clients and internal stakeholders in a collaborative, adaptable environment.
From the employer
Digital Minds is an award-winning digital marketing and social media agency based in Athens, working across social media management, influencer marketing, content production, and performance marketing. In 2024, we entered a strategic partnership with FRONTSTAGE Entertainment Group, the No.1 radio and entertainment group in Greece, combining innovative content, premium production, and next-generation digital storytelling. We work with some of the most recognized brands in the market, pairing strategic thinking with hands-on execution to deliver measurable results.
The Role
We're looking for a Performance Marketing Specialist to join our Performance Marketing team and help drive results for our clients across leading digital advertising platforms.
Key Responsibilities
Plan, execute, optimize, and scale campaigns across Google Ads, YouTube Ads, Meta Ads, TikTok, LinkedIn, and other platforms.
Manage campaigns end-to-end: set-up, launch, measurement, and optimization.
Monitor and improve campaign performance against agreed KPIs and business objectives.
Analyze performance data and identify opportunities for growth and optimization.
Develop strategic plans, budgets, and proposals for branding & performance activity (SEM, Email, Social, Display).
Design and run testing strategies, experiments, and adopt new platform features to improve results.
Collaborate with clients and internal stakeholders to ensure alignment on goals and expectations.
Build and maintain strong day-to-day client relationships alongside the Performance Marketing Team Leader
Create insightful performance reports.
Minimum 2 years of agency-side experience managing performance marketing campaigns.
Strong hands-on experience with Google Ads (Search, Display, Video, Shopping), Meta Ads, TikTok Ads and LinkedIn Ads
Experience in an MCC environment managing multiple, complex accounts — Google Ads Certifications (Search, Shopping, Display, Video) a plus.
Hands-on experience with Google Analytics and campaign performance analysis.
Excellent analytical skills and strong Excel proficiency.
Excellent communication, presentation, and client-facing skills.
Fluency in English.
Strong attention to detail, collaborative mindset, and adaptability in a fast-paced environment.
Nice to Have
Experience with Programmatic platforms.
Knowledge of Google Tag Manager.
Facebook Blueprint / Google Analytics Certifications
What We Offer
Competitive compensation package aligned with experience and career progression
Private health insurance
Hybrid working model (4/1)
Continuous learning and development opportunities
The chance to work with some of the world's most recognized brands
A collaborative, inclusive, and innovative working environment
Performance Marketing work from LinkedIn, X, Reddit and Upwork, in one list.
Each morning you get everything that fits, strongest first.
Performance Marketing
Find me workBy the team behind growthroles.