Social Media Specialist - Dietrich College
At a glance
Mid-level Social Media role at Cmu. Pittsburgh · full-time · no salary stated · we estimate $72,125–$112,439 across the United States.
Cmu has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Build social content plans that support the college’s and university’s communications priorities
- Run photo and video projects from initial planning through delivery, often alongside other active work
- Write, shape and proof posts and stories, pairing them with visuals for social channels
- Review campaign results and recommend changes to improve audience engagement
- Track social platform developments and advise on ways to strengthen engagement
What you bring
- A bachelor’s degree in marketing, communications, writing, design or a related area, or comparable knowledge from education and experience
- At least five years in social media, marketing, communications, content creation or a related field
- Hands-on ability with LinkedIn, Instagram, YouTube and Facebook, plus Canva or Adobe design tools
- You can create social photos and videos and apply digital accessibility practices
Who this fits
You’ll suit work that calls for audience-focused storytelling, creative production and coordination across concurrent projects. The role includes supervising student workers when needed, and occasional evening or weekend hours may be required. You must already have U.S. work authorization; visa sponsorship is unavailable. The schedule requires on-campus work four days each week.
From the employer
The successful candidate is someone who can thrive in a fast-paced environment, multitask and meet deadlines. You’re someone who is passionate about understanding audience needs and preferences, coming up with ideas and bringing those ideas to life in innovative ways.
This dynamic role requires flexibility. Occasional evening and weekend work may be necessary. On a daily basis, some tasks could include capturing media content (photo/video), designing graphics, conducting interviews and participating in brainstorming meetings.
The Social Media Specialist reports to Dietrich College’s Associate Dean for Communications.
Core responsibilities include:
- Plan and develop content plans for social media that align with college- and university-wide marketing and communications strategy.
- Coordinate a wide range of multimedia projects — including photos and video — from planning through execution. Multiple projects may be concurrent.
- Conceptualize, write, edit and proofread individual posts and stories, including producing appropriate visuals, in a compelling storytelling fashion for social media.
- Collect and analyze data to measure the effectiveness of campaigns; make recommendations to refine and advance strategies to engage target audiences.
- Remain up-to-date on emerging platforms, trends and tools; provide consultation and make recommendations to enhance audience engagement.
- Hire and supervise student workers, as needed.
Adaptability, excellence, and passion are vital qualities within Carnegie Mellon University. We are in search of a team member who can effectively interact with a varied population of internal and external partners at a high level of integrity. We are looking for someone who shares our values and who will support the mission of the university through their work.
You should demonstrate:
- Proficiency across social media platforms including LinkedIn, Instagram, YouTube and Facebook.
- Proficiency in graphic design using either Canva and/or Adobe products.
- High levels of creativity in taking photos and producing video content for social media.
- Strong understanding of the user experience and commitment to following best practices regarding digital accessibility.
- Ability to work effectively as a team member; able to reach consensus and achieve team goals; provide and accept feedback; and freely share information and knowledge with the team.
- Demonstrate the highest level of integrity while promoting CMU’s mission and values.
- Ability to quickly assimilate new knowledge and appropriately apply it on the job.
- Ability to make sound decisions with minimal supervision.
Qualifications:
- Bachelor's degree in marketing, communications, writing, graphic design or related fields.
- A combination of education and relevant experience from which comparable knowledge is demonstrated may be considered.
- A minimum of 5 years of experience in social media, marketing, communications, content creation and/or a related field.
Requirements:
- Successful pre-employment background check
Additional Information:
- Sponsorship : Applicants for this position must be currently legally authorized to work for CMU in the United States. CMU will not sponsor or take over the sponsorship of an employment visa for this opportunity. Carnegie Mellon is not a qualifying employer for the STEM OPT benefit: only the 12-month OPT may be used to work at Carnegie Mellon.
- Work Posture: This position is operating on a hybrid schedule, with an on-campus/in-office presence 4 days a week.
- During the interview process, a content planning/creation exercise may be required of final candidates.
Joining the CMU team opens the door to an array of exceptional benefits.
Benefits eligible employees enjoy a wide array of benefits including comprehensive medical, prescription, dental, and vision insurance as well as a generous retirement savings program with employer contributions. Unlock your potential with tuition benefits, take well-deserved breaks with ample paid time off and observed holidays, and rest easy with life and accidental death and disability insurance.
Additional perks include a free Pittsburgh Regional Transit bus pass, access to our Family Concierge Team to help navigate childcare needs, fitness center access, and much more!
For a comprehensive overview of the benefits available, explore our Benefits page.
At Carnegie Mellon, we value the whole package when extending offers of employment. Beyond credentials, we evaluate the role and responsibilities, your valuable work experience, and the knowledge gained through education and training. We appreciate your unique skills and the perspective you bring. Your journey with us is about more than just a job; it’s about finding the perfect fit for your professional growth and personal aspirations.
Are you interested in an exciting opportunity with an exceptional organization?! Apply today!
Location
Pittsburgh, PAJob Function
CommunicationsPosition Type
Staff – RegularFull Time/Part time
Full timePay Basis
SalaryMore Information:
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Carnegie Mellon University is an Equal Opportunity Employer/Disability/Veteran.