Senior Performance Creative Strategist
At a glance
Senior Creative role at Clera. Remote, United States · full-time · $100,000–$140,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Set the creative direction for assigned clients and be their first point of contact on creative work
- Use client objectives, audience insights, and campaign results to shape concepts, scripts, and test plans
- Brief in-house teams and outside creators, then guide production and coordinate with editors on finished assets
- Study creative results to decide what to test next and how to revise existing work
- Lead ideation sessions, present client recommendations, coordinate account workflows, and coach fellow creatives
What you bring
- At least three years of practical experience developing creative strategy
- You have concepted, written, and produced paid ads with measurable outcomes
- You can carry creative projects from initial ideas through production, delivery, and later revisions
- Strong writing and storytelling, with the ability to form specific creative hypotheses from performance results
Who this fits
This suits a senior strategist comfortable combining performance analysis, creative development, and direct client work across several accounts. The role requires working on-site five days a week in New York.
From the employer
About the Role
Lead creative strategy and execution for client accounts at a performance marketing and advertising technology company. You will turn audience insights and campaign data into concepts, production, and ongoing testing that helps clients improve paid advertising performance.
What You'll Do
Own creative strategy and serve as the primary creative contact for assigned clients.
Translate client goals, audience insights, and performance data into creative strategies and test plans.
Develop concepts and scripts across hooks, angles, formats, and storytelling approaches.
Guide internal content teams and external creators with clear briefs and production feedback.
Partner with editors to deliver high-quality creative assets.
Analyze creative results and use findings to shape future tests and iterations.
Manage multiple client accounts and production workflows.
Lead brainstorms, present recommendations to clients, and mentor fellow creatives.
Stay current with culture, platform trends, and emerging creative tools.
What We're Looking For
At least 3 years of hands-on creative strategy experience, with 3 to 7 years preferred.
Experience concepting, writing, and producing paid ads with measurable results.
Strong writing and storytelling skills, including an understanding of how hooks, pacing, messaging, and visuals affect performance.
A creative and analytical approach, with the ability to turn performance data into clear creative hypotheses.
Experience owning creative work from ideation through production, delivery, and iteration.
Confidence working directly with clients and managing multiple accounts and priorities.
Consumer brand or app advertising, creator or UGC direction, AI creative tools, mentoring, or high-growth startup experience are helpful.
Compensation & Benefits
Base salary is $100,000 to $140,000 annually, with $120,000 to $168,000 OTE (on-target earnings, base plus variable), including a performance bonus of up to 20%. Benefits include health, dental, and vision coverage, plus a commuter benefit and unlimited PTO.
Location
On-site, five days per week in New York, New York, United States.
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