Regional Marketing Analyst 2 - Officer
At a glance
Mid-level Marketing Analytics role at Citi. Shanghai Shanghai China · full-time.
Pay not stated Marketing Analytics salary
growthroles summary, based on the employer's posting.
What you'll do
- Run client and prospect events from invitations and compliance checks through logistics, on-site interaction, budgets, selections, and follow-up
- Keep the Salesforce.com CRM updated while coordinating gifts, venues, décor, menus, and event details
- Prepare detailed client briefings for senior leaders to support productive discussions and broader strategies
- Use feedback and competitor comparisons to improve future events, then measure effects on revenue, acquisition, and relationships
What you bring
- Bring up to two years of relevant experience and a bachelor's degree or equivalent background
- Have marketing or event-planning experience within financial services and a sound grasp of financial products
- Communicate clearly in writing and conversation, while handling details and competing priorities carefully
- Know how to select key performance indicators for judging whether events delivered results
Who this fits
This role suits an early-career marketing professional focused on financial-services events, client engagement, and performance tracking. You should be comfortable working with senior management, handling compliance-sensitive details, and traveling approximately twenty percent. The position is based in Shanghai with a hybrid arrangement.
From the employer
The Regional Marketing Specialist is a developing professional role. Applies specialty area knowledge in monitoring, assessing, analyzing and/or evaluating processes and data. Identifies policy gaps and formulates policies. Interprets data and makes recommendations. Researches and interprets factual information. Identifies inconsistencies in data or results, defines business issues and formulates recommendations on policies, procedures or practices. Integrates established disciplinary knowledge within own specialty area with basic understanding of related industry practices. Good understanding of how the team interacts with others in accomplishing the objectives of the area. Develops working knowledge of industry practices and standards. Limited but direct impact on the business through the quality of the tasks/services provided. Impact of the job holder is restricted to own team.
Responsibilities:
- Manage all aspects of client and prospect events including: invitation process; compliance reviews; logistics; on-site client interaction; budget maintenance; gift, venue, décor, and menu selection; maintenance of salesforce.com CRM database; post-event follow-up.
- Provide senior management with detailed client briefings to create a conducive atmosphere for dialogue and to incorporate into overall strategies
- Use post-event feedback to determine best practices for future events including researching and conducting competitive benchmarking
- ROI: track post-event impact on client revenues, client acquisition and client relationships.
- Approximately 20% travel
- Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.
Qualifications:
- 0-2 years relevant experience
- Bachelor's Degree, Marketing / Event planning experience with financial services
- Solid understanding of financial products and services
- Excellent written and verbal communication skills Strict and careful attention to detail Ability to manage priorities. Ability to pinpoint key performance indicators to determine if events was successful Ability to think strategically and ex
Education:
- Bachelor's/University degree or equivalent experience
------------------------------------------------------
Job Family Group:
Marketing------------------------------------------------------
Job Family:
In-Business Marketing------------------------------------------------------
Time Type:
Full time------------------------------------------------------
Most Relevant Skills
Please see the requirements listed above.------------------------------------------------------
Other Relevant Skills
For complementary skills, please see above and/or contact the recruiter.------------------------------------------------------
Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.
If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi.
View Citi’s EEO Policy Statement and the Know Your Rights poster.
Not this one either?
Claude or ChatGPT reads the other 94,877 for you.
Get better matches →
