Assistant Manager / Executive, Marketing, Singapore (2-Years Contract)

CapitaLand Open · verified Sep 10, 2026

Singapore, Central Singapore Contract Manager General Marketing

Mid-level General Marketing role at CapitaLand. Singapore, Central Singapore · contract.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Plan and run mall marketing campaigns against ROI and KPI goals
Review campaign performance, monitor spending, and prepare monthly reports
Coordinate internal teams, agencies, and tenants to promote mall and CapitaLand programs
Manage social and digital channels, connect online work with mall promotions, and use audience insights
Sell in-mall advertising space and supervise Digital Services Advocates

What you bring

A degree in Mass Communications, Marketing, or a related discipline
Two to three years of experience in a comparable role
Creative, resourceful communication skills with strong written, verbal, and interpersonal ability
Confidence with Microsoft Office, social media, and relevant digital tools; AEM and SAP knowledge is a plus
An independent, organized, data-focused approach with the ability to handle pressure and tight deadlines

Who this fits

This role suits you if you work well independently, use data to guide marketing decisions, and can keep pace in a dynamic retail setting. You’ll work in Singapore on a two-year contract and take on supervision of Digital Services Advocates.

From the employer

About Us

Headquartered and listed in Singapore in 2021, CapitaLand Investment Limited (CLI) is a leading global real asset manager with a strong Asia foothold. As at 5 November 2025, CLI had S$120 billion of funds under management. CLI holds stakes in eight listed real estate investment trusts and a suite of private real asset vehicles that invest in demographics, disruption and digitalisation-theme strategies. Its diversified real asset classes include retail, office, lodging, industrial, logistics, business parks, wellness, self-storage, data centres and private credit.

Job Description

Responsibilities:

Plan, execute and manage marketing campaigns and access against goals (ROI and KPIs)
Conduct post campaign analysis, keep track of budgets, prepare monthly reports for internal analysis and day-to-day campaign monitoring
Liaise with internal stakeholders and external agencies to ensure successful running of projects and create awareness for the mall's activities
Proactively plan and initiate joint collaborations with tenants and garner participation for mall's programs and CapitaLand various initiatives to drive sales
Manage social media platforms and integrate online activities with offline marketing promotions
Monitor social channel conversations and act on any insights that can further enhance the customer experience and branding of CapitaLand Malls
Housekeep and update content of various digital and social media platforms
Proactively market in-mall advertising spaces to generate additional revenue for the mall
Manage and supervise Digital Services Advocates

Requirements:

Degree in Mass Communications, Marketing, or a related field
Preferably with 2-3 years working experience in a similar capacity
Creative, resourceful, and good interpersonal skills
Excellent written and verbal communications skills
Computer literate with strong proficiency in Microsoft Office applications, social media, and other relevant digital tools
Fast and independent with strong organizational skills
Self-motivated and able to work under pressure
Data-driven, results-oriented and able to meet tight deadlines
Prior knowledge in AEM and SAP will be a plus
Prepared to work in a fast pace and dynamic retail environment

Benefits

Comprehensive medical coverage
Training and development opportunities
Subsidised rates at Ascott serviced residences
Strong advocate of staff volunteerism
Wellness programmes

Closing Statement:

At CapitaLand, we advocate fair employment practices, and recruit talents based on merit and fit with our Corporate values. We provide equal opportunity for all qualified persons and build an inclusive workplace regardless of race, gender, age, religious belief or nationality.

Only shortlisted candidates will be notified.