Sales Development Representative (SDR)
At a glance
Entry-level Sales Development role at Broccoli AI. Lehi, Utah · full-time · $80,000–$90,000 OTE.
Growth Roles summary, based on the employer's posting.
What you'll do
- Find new prospects through calls, email, text, and LinkedIn, then turn outreach into qualified opportunities
- Screen inbound and outbound leads, identifying contractors and operators worth an Account Executive meeting
- Set demos for Account Executives while researching accounts and tailoring each outreach message
- Keep CRM activity and pipeline records accurate, then work with sales and marketing to improve conversion
- Learn home services and become highly familiar with Broccoli’s AI platform
What you bring
- Up to three years in sales, customer-facing work, or business development
- Strong phone communication and comfort with cold outreach and high daily activity
- A self-directed, competitive approach with the organization and detail focus to manage follow-through
- Coachability and a willingness to learn quickly
Who this fits
You’ll suit this junior role if you’re motivated by prospecting, comfortable initiating cold conversations, and eager to build tech sales skills. The job is based onsite in Lehi, Utah, with an ASAP start date. SaaS, startup, or home services experience can help but is not required.
From the employer
Sales Development Representative (SDR)
Lehi, Utah | Full-Time | Start Date: ASAP
About Broccoli
We work with HVAC, plumbing, electrical, roofing, and other home service companies to help them capture more revenue using AI-powered voice and customer communication tools. Our AI assistants answer calls, book jobs, follow up with leads, and help contractors never miss another opportunity.
We’re backed by top investors including YC and Khosla Ventures, growing rapidly, and helping hundreds of contractors modernize their front office operations.
About the Role
We’re hiring a Sales Development Representative (SDR) to help drive pipeline growth and connect home service businesses with the future of AI-powered customer communication.
This is a high-impact role for someone who is hungry, coachable, competitive, and excited to grow in tech sales. You’ll work closely with Account Executives and leadership to identify opportunities, generate meetings, and build relationships with contractors and operators across the home services industry.
If you enjoy fast-paced startup environments, learning quickly, and having a direct impact on company growth, we want to hear from you.
What You’ll Do
Prospect and generate new business opportunities through outbound calls, email, text, and LinkedIn outreach
Qualify inbound and outbound leads to identify strong fit opportunities
Book demos and meetings for Account Executives
Research accounts and personalize outreach messaging
Maintain accurate activity and pipeline tracking in CRM
Collaborate with sales and marketing teams to improve messaging and conversion rates
Learn the home services industry and become an expert on Broccoli’s AI platform
What We’re Looking For
0–3 years of experience in sales, customer-facing roles, or business development
Strong communication skills — especially over the phone
Highly motivated, competitive, and self-driven
Comfortable with cold outreach and high activity levels
Organized and detail-oriented
Coachable with a willingness to learn quickly
Experience in SaaS, startups, or home services is a plus but not required
Compensation & Benefits
$80,000 - $90,000 OTE (base salary + commission)
Accelerated career growth opportunities
Work directly with experienced startup and GTM leaders
Fast-growing AI company with strong market momentum
Flexible remote work environment
Health, dental, and vision benefits
PTO and company holidays
Why Join Broccoli?
Home services is one of the largest and least modernized industries in America — and AI is transforming how these businesses operate.
At Broccoli, you’ll join a team building products that solve real operational problems and directly impact revenue for contractors across the country. You’ll have the opportunity to help shape our go-to-market motion while building foundational sales skills in one of the fastest-growing AI categories.
If you’re looking for a chance to break into tech sales or level up your SDR career at a high-growth AI startup, apply now.
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