GTM Strategy & Analytics Manager
Mid-level Revenue & Sales Operations role at AppZen, Inc.. Remote · full-time · $160,000–$190,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll own and sharpen strategic revenue forecasts using pipeline, conversion, and productivity signals
- You'll build models for capacity, coverage, productivity, quotas, and long-range revenue planning
- You'll lead pipeline and forecast reviews to surface health, risk, and upside scenarios
- You'll turn analysis into executive recommendations on investment, resources, and GTM choices
- You'll maintain dashboards and improve CRM and BI data for scalable performance reporting
What you bring
- Bring at least eight years in Sales Operations, GTM Strategy, Revenue Operations, or Strategic Finance
- Have personally led or co-led quota, capacity, and headcount planning cycles
- Use advanced revenue forecasting, scenario modeling, financial planning, and GTM metrics
- Align Sales and Finance around an actionable recommendation while influencing without authority
- Work with Salesforce CRM for analytics and reporting; CRM Analytics, Looker, Power BI, or Tableau experience helps
Who this fits
You’ll suit a data-driven operator who can work independently in a fast-moving, ambiguous environment and connect analysis to business decisions. Experience in SaaS or high-growth technology is preferred. This is a full-time remote role, and AppZen expects employees to use AI tools meaningfully to improve productivity and automate repetitive work.
From the employer
We’re looking for a strategic, data-driven GTM Strategy & Analytics Manager to lead the modeling, forecasting, and analytics that power our go-to-market strategy. This senior role operates at the intersection of Sales Operations, Strategic Finance, and GTM Planning. You’ll partner closely with Sales, Finance, and Executive leadership to build models, develop strategic revenue forecasts, and deliver insights that shape how the business invests, executes, and grows.
If you thrive on turning data into strategy — and strategy into action — this role is for you.
What You'll Do:
- Revenue Forecasting: Own and refine the company's strategic revenue forecast — integrating pipeline, conversion, and productivity metrics to deliver accurate, actionable insights for leadership.
- Financial & GTM Modeling: Build dynamic models to support capacity, coverage, productivity, quota setting, and long-range revenue planning.
- Strategic Finance Partnership: Collaborate with Finance on headcount, bookings, and investment planning to align GTM and financial strategies. Navigate the inherent tension between Finance's data-driven conservatism and Sales' qualitative judgment — and help leadership land on a number they can commit to.
- Forecast Inspection & Analysis: Lead forecast and pipeline deep-dives to assess health, risk, and upside scenarios.
- Executive Insights & Scenario Analysis: Deliver executive-ready analyses and reviews that drive investment and resource allocation decisions. This means a point of view, not just a chart.
- Performance Visibility: Build and maintain dashboards that track revenue, productivity, and pipeline performance against strategic goals.
- Data Infrastructure & Systems: Partner with GTM Systems and RevOps teams to enhance data accuracy and leverage Salesforce CRM Analytics (Tableau CRM) and other BI tools for scalable analytics.
What You'll Bring
- 8+ years of experience in Sales Operations, GTM Strategy, Revenue Operations, or Strategic Finance, ideally within a SaaS or high-growth tech environment.
- Proven ownership of GTM planning cycles: you've personally run or co-owned quota-setting, capacity modeling, and headcount planning, not just supported someone who did.
- Advanced analytical and financial modeling skills: strong command of revenue forecasting, scenario modeling, and financial planning.
- GTM and financial metrics fluency: pipeline coverage, bookings, ARR growth, rep productivity, attainment, conversion rates. You don't just pull these — you have a point of view on what they mean.
- Ability to align Finance and Sales around a shared number, translate competing stakeholder priorities into a recommendation leadership can act on, and influence without authority.
- Experience with Salesforce CRM as an analytics and reporting tool; familiarity with Salesforce CRM Analytics (Tableau CRM), Looker, Power BI, or Tableau is a plus.
- High attention to detail, intellectual curiosity, and the ability to operate independently in a fast-moving, often ambiguous environment.
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