Senior B2B Marketing Manager
At a glance
Senior General Marketing role at Aliz. Budapest · full-time.
Pay not stated General Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Build tailored programmes for selected enterprise accounts, mapping buying groups with each account owner
- Coordinate campaigns and events with Google partners, set a funding goal, and log introductions in the CRM
- Prepare sales materials for the five leading solutions, including pitch decks, battlecards and case studies
- Run events mainly in EMEA and the Nordics when target accounts or Google funding are involved
- Measure account meetings, opportunities, secured funding, kit use and feedback from business development
What you bring
- Bring at least five years marketing technology to enterprise buyers in B2B settings
- Have practical ABM or field marketing experience working with account owners and senior sales leaders
- Speak English and Hungarian at C1 proficiency or higher
Who this fits
This senior role suits someone comfortable owning account-based work and Google partner campaigns alongside regional sales and technical teams. Regular travel to DACH is part of the role, and the position is based in Budapest.
From the employer
Aliz is a global solution provider for the Google Cloud Platform (GCP) focusing on Europe and Asia. We are building scalable applications, IT infrastructures, Big Data, and machine learning solutions as a certified Google partner. We have offices in Budapest, Singapore, Munich, and Jakarta.
We are looking for an ambitious Senior B2B Marketing Manager to drive our Account-Based Marketing (ABM) and lead joint campaigns with our Google Cloud partners. Working closely with regional sales leaders and tech teams, you will turn Aliz solutions into materials that close flagship enterprise deals.
The role
You run account-based marketing for the enterprise accounts we want to make our next key customer, and you make our sales teams and Google partners more effective. You turn Aliz solutions into material sellers actually use, put Aliz in front of the right enterprise audiences at events, and run our joint marketing with Google. You work daily with regional Managing Directors, sales managers, tech leads and Google partner teams.
What you will do
- Run ABM on 3–5 potential focus accounts where an account owner is in seat. Agree the list with internal stakeholders, map buying groups, and run tailored programmes (executive briefings, workshops, personalised content, targeted LinkedIn, Google-joint plays) with the account owner.
- Own Google co-marketing. Agree a funding target with the Google partner team, run joint events and campaigns, and track Google-sourced introductions in our CRM.
- Build sales kits for the top 5 solutions (one-pagers, pitch decks, battlecards, case studies), based on the solution stories owned by the Head of Brand.
- Run the event programme, mainly in EMEA and Nordics, only where target accounts or Google co-funding are involved.
- Support existing customers with tailored material.
- Steer contractors for ABM execution and event production when capacity demands it.
- Measure what you deliver: senior meetings and opportunities in ABM accounts, funding secured, kit usage, business development team satisfaction.
What you bring
Must have:
- 5+ years in B2B technology marketing for enterprise audiences, ideally in consulting, IT services or a cloud partner environment.
- Hands-on account-based or field marketing, working closely with account owners and senior sales leaders.
- Fluent English and Hungarian (C1 or above).
- Willing to travel regularly to DACH.
Nice to have:
- Partner marketing with a hyperscaler, ideally Google Cloud, including managing partner fundings.
- Sales enablement content and event production.
- Fluent German
- Experience steering agencies and contractors.
What we offer
- A role with direct impact on revenue and a direct line to the Commercial Director.
- Close work with Google and enterprise customers.
- A small, senior team where you own your area end to end.
- A team that values experimentation and welcomes your input.
- Tool enablement: access to the latest AI and marketing platforms — and encouragement to explore them.
- Flexible working setup (and a really nice company breakfast every Wednesday 🥐)
- 'Well and Green' budget, for exercise, therapy and eco-friendly commuting
- Extended paternity leave (1 month)
- Cafeteria (benefits) package
- Private health insurance (Medicare)
- Hardware budget, so you can choose which devices you want to work with
About Aliz
Aliz was founded by a group of driven software engineers with one vision in mind: Build a human-centered company to solve exciting business challenges with cutting-edge technologies all around the globe.
We are a proud Google Cloud Partner with specializations in Generative AI, Infrastructure, Data Analytics, Cloud Migration, and Machine Learning - we deliver solutions, off the shelf, or custom-built on GCP using an agile, holistic approach. Our team includes engineers, industry experts, and digital professionals who ensure our clients are ready to face the challenges of the ever-changing digital world.
Life has been pretty exciting at Aliz recently (here's proof). Since winning Google Cloud’s Breakthrough Partner of the Year in APAC, we’ve continued to grow our team and expertise and were more recently recognized with the Partner of the Year Award in the Alps and the Google Cloud Generative AI Specialization. We have over 100 people working from our offices in Europe or Asia, and we're still counting!
You couldn’t pick a better time to join this world-class team of GCP experts.
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