Business Development Lead
At a glance
Senior Business Development role at Accurx. London · full-time · £75,000–£95,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Build high-volume outbound cadences and use buyer signals to grow mid-market sales across the North
- Close your own target deals while guiding and coaching BDAs and BDMs toward team revenue goals
- Find expansion opportunities across the product range, including Scribe and other upcoming launches
- Use platforms, datasets and spreadsheets to map regional opportunities, forecast pipelines and set commercial priorities
- Meet primary care stakeholders through webinars and regional events, and work with Marketing, BD and Customer Success to move deals forward
What you bring
- You have sold against revenue targets in a traditional sales role such as SDR, AE or Sales Manager
- You have coached, mentored or managed salespeople and can hold a team accountable for performance
- You have run structured outbound campaigns, converted large pipelines and delivered mid-market sales at scale
- You can use spreadsheets and complex datasets to make operational choices and build customer pitches, and have experience forecasting pipelines
- You have sold into the NHS or primary care, or worked with complex public-sector and policy settings
Who this fits
This is a senior player-coach role combining personal selling with leading and developing a sales team. The role is based in London, with three office days each week and travel across Northern England. You’ll suit a hands-on sales leader comfortable with outbound work, data-led planning and healthcare or public-sector customers.
From the employer
Accurx is solving healthcare productivity for the NHS.
For decades, the NHS has struggled with fragmented systems that make simple tasks feel impossible. At Accurx, we’re changing that by building a single, system-wide platform that helps every patient get gold-standard, efficient, and joined-up care.
What started as a way for GPs to text a patient has now evolved into an all-in-one digital toolkit used by 98% of GP practices.
Our platform now powers Total Triage to manage patient demand, and Self-Book, which lets patients schedule their own appointments in seconds. We’ve automated routine care with Patient Questionnaires for long-term conditions, while Accumail finally allows staff-to-staff communication to happen instantly across different care settings. We’re now pushing the boundaries of the consultation itself with Accurx Scribe, our AI-powered note-taker that drafts medical notes in real-time.
We’re not just shipping features. We’re giving clinicians their time back and ensuring every patient journey is as smooth as it should be.
The challenges you’ll solve as a Business Development Lead
As our Business Development Lead for the North, you will act as a high-impact player-coach leading our mid-market SME sales strategy across primary care networks, GP practices, and federations. You’ll balance hands-on selling and revenue generation with building and coaching a high-performing outbound sales team as we launch exciting new products across the region.
Please note: while this role is based in London, travel throughout the North of England will be required.
Building an outbound sales machine: Establishing structured, high-volume mass cadences and buyer-signal-based strategies to scale mid-market SME adoption across the North
Leading as a player-coach: Closing your own key target deals while setting direction, coaching, and developing a team of BDAs and BDMs to hit team revenue targets
Driving new product growth: Unlocking expansion opportunities across our growing product suite, including Scribe. There's a things we can't talk about yet, but they are set to revolutionise the way care is delivered in Primary care
Data-driven market mapping: Utilising platforms, complex datasets, and spreadsheets to analyse market opportunities, forecast pipelines, and convert data into clear commercial priorities
Ground-level user engagement: Attending webinars, regional events, and speaking directly with primary care stakeholders to stay close to market needs and lead by example
Leveraging cutting-edge AI tools: Integrating AI tooling (such as Notion AI) into your team's workflow to capture customer insights, refine audience segmentation, and automate sequence tasks so your team spends more time with users.
Cross-functional collaboration: Partnering closely with marketing, the wider BD team and our Customer Success team to drive seamless deal conversion and wider regional growth
You should apply if...
You're a proven sales expert: You are an established salesperson with a background in traditional sales (e.g., SDR, AE, or Sales Manager) who has carried a revenue target and knows what it takes to hit it consistently
You're passionate about people & leading them: You have some experience managing, mentoring, or coaching salespeople, with a passion for holding team members accountable and coaching them to high performance
You have high-velocity outbound expertise: You have hands-on experience running structured outbound cadences, converting high-volume pipelines, and executing mid-market sales motions at scale
You're fluent in data: You are highly proficient with spreadsheets, platforms, and complex data sets, able to turn raw figures into clear operational decisions and compelling customer pitches
You know how to forecast: You possess strong target-setting and pipeline forecasting capability, bringing commercial clarity to your team’s plan
You thrive in pace and getting stuff done: You bring a driver mindset, moving with urgency and resourcefulness to build repeatable processes in a fast-changing startup environment.
You know healthcare or the public sector experience: You have experience selling into the NHS, primary care networks, or complex public sector and policy environments
What’s in it for me?
You'll be joining an established but fast-growing Tech for Good movement, where we're led by our Principles and our mission to solve healthcare productivity.
£75,000 - £95,000 salary + share options up to £30,000
Benefits to suit you: adjust your healthcare cover, your pension or life insurance, whatever stage you’re at in life
Flexible working: We are an office first culture and ask that you’re in our (dog-friendly) Shoreditch office 3 days a week, with core hours of 10am - 4pm
Time off: You’ll get 28 days of holiday (plus bank holidays) and up to 4 weeks to work from anywhere per year
Family matters: We offer enhanced parental leave, fertility support and parental loss support
We have our very own Chef! Free healthy breakfasts, snacks and lunches will be provided, with the occasional sweet treat!
Want to know more about the company or the hiring process? Check out our Careers page and Candidate hub.
Find us across social media: Medium, LinkedIn, X, Instagram and YouTube.
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