General Marketing salary in Salt Lake City

Employer-stated pay · updated Mar 10, 2026

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General Marketing pay in Salt Lake City is measured from 56 postings where the employer stated pay. The best-evidenced figure is mid-level, where 26 postings put the middle half between $75,000 and $117,000, with a median of $91,000.

Pay rises with seniority here: the medians run mid-level $91,000 and senior $139,000. Moving from mid-level to senior is worth roughly 53% more.

Against the 107 other measured markets for general marketing at mid-level, this sits below 49 of them; Princeton leads at $191,000.

2 of these ranges rest on fewer than 10 postings, so read them as a strong hint rather than a benchmark; the sample column shows exactly what backs each number.

17 general marketing roles are open in Salt Lake City right now, 8 listing pay.

Level	Market range	Median	Sample
Entry	$42,000 – $62,000	$54,000	8hint
Mid	$75,000 – $117,000	$91,000	26
Senior	$121,000 – $141,000	$139,000	16
Lead	$113,000 – $178,000	$178,000	6hint

Entry is junior titles. Mid is mid-level and manager titles. Senior is senior titles. Lead is director, VP and above. Rows marked hint rest on fewer than 10 postings: read them as a hint, not a benchmark.

Ranges span the 25th to 75th percentile of employer-stated base pay for the level. Median is the 50th percentile. Sample is the number of postings measured.