eCommerce Data & Analytics Specialist (f / m / d)
At a glance
Mid-level Ecommerce Marketing role at woom. Vienna · full-time.
Pay not stated Ecommerce Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Sort incoming test ideas from product owners, UX designers and shop managers into a prioritized experimentation queue
- Set up and quality-check A/B and multivariate tests, bringing in web developers when builds need extra work
- Give UX and product teams heatmaps, click activity and funnel drop-offs to help shape test ideas
- Create dashboards for live experiments so teams can follow conversion and revenue impact themselves
- Coach business leads on statistical significance, sample sizes and confidence intervals before they decide whether to roll out tests
What you bring
- Two to three years working in conversion optimization, UX analytics or web experimentation
- A record of running A/B testing programs from setup through analysis on high-traffic direct-to-consumer shops
- Hands-on familiarity with conversion optimization platforms and web analytics tools
- Very good English and good German
Who this fits
This mid-level role suits someone who combines experimentation analysis with practical support for product, UX and content teams. You’ll work with an international team, using English as its primary language and German as an additional requirement.
From the employer
About the Role
Do you love untangling user journeys, hunting down conversion bottlenecks, and turning raw shopper behavior into clear, actionable growth opportunities? Then you’ve come to the right place!
As an eCommerce Data & Analytics Specialist in our global eCommerce team, you will act as our go-to partner for testing and conversion—providing the experimental framework, baseline research, and statistical analysis that empower our Product, UX, and Content teams to run high-impact A/B tests. You won't just be crunching numbers in a vacuum; your primary focus is delivering an end-to-end optimization service that helps Product Owners, UX Designers, and Shop Managers eliminate friction and unlock measurable boosts in CVR and AoV across our international markets.
Your Mission:
- Managing the testing pipeline by accepting hypotheses from Product Owners, UX Designers, and Shopmanagers, structuring them into a prioritized testing backlog.
- Conducting technical setup and QA of A/B and multivariate tests using dedicated optimization tools, partnering with web developers for complex builds.
- Supplying UX and Product teams with initial behavioral data (heatmaps, click tracking, funnel drop-off reports) to inform test creation.
- Building automated test dashboards that allow stakeholders to monitor active experiments and independently track impact on CVR and revenue.
- Coaching business leads on evaluating statistical significance, sample sizes, and confidence intervals before making rollout decisions.
- Assisting Product and Merchandising teams in defining precise success metrics (e.g., CVR lift, Add-to-Cart rate) for new features and site changes.
- Maintaining a centralized archive of all past test results, hypotheses, and learnings for open access across regional and global teams.
- Conducting enablement sessions for content specialists and UI designers on CRO best practices to foster a data-driven testing culture.
Your Skills:
- 2-3 years in Conversion Rate Optimization, UX Analytics, or Web Experimentation.
- Demonstrated track record of running end-to-end A/B testing programs on high-traffic D2C storefronts.
- Experience providing UX research, friction analysis, and statistical guidance to Product Owners and Designers.
- Proficiency with CRO platforms (e.g., VWO, Optimizely, AB Tasty) and web analytics tools.
- Strong interpersonal skills, a structured way of working, and enjoyment in working closely within an international team.
- Very good English (primary team language in a global context) as well as good German skills.
Who we are
Our sustainable and lightweight bikes have won awards and created a loyal customer base all over the world! We are an international, multicultural team with more than 15 nationalities. With over 170 employees it can be difficult to maintain the startup atmosphere, so we place a lot of emphasis on a friendly working atmosphere and extensive onboarding.
For this position, we offer you a gross monthly salary starting at EUR 3000 on a full-time basis. Of course, we take into account your individual qualifications and experience and are willing to pay an appropriate overpayment. We will be happy to discuss details in person.
We focus on diversity and celebrate it. Equal opportunities for everyone and an anti-discriminatory personnel policy are particularly important to us.
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