Jr. Paid Social Media Marketing Specialist
On-site Harrisburg Full-time Mid-level Paid Social
Mid-level Paid Social role at webfx.com. Harrisburg · full-time · $44,000–$46,500 base.
SalaryStated by webfx.com
$44,000 – $46,500
Base salary for this role, in USD per year, as published in the posting.
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- Plan paid social campaigns around each client’s audience and business goals
- Manage client ad campaigns and tailor social strategies to their needs
- Serve as the main contact for assigned clients and provide marketing guidance
- Review campaign data and produce monthly performance reports
- Use demographics, buyer behavior, and market research to refine strategies
What you bring
- A bachelor’s degree in any major, or graduation coming soon
- Academic performance reflected by a GPA of at least three point four
- Work experience in any setting, with strong written and verbal communication
- Customer service, presentation, analytical, and research abilities
Who this fits
This role suits an entry-level candidate who enjoys social media, client relationships, creative thinking, and data-led decisions. Related experience is not required because WebFX provides training. You’ll work fully in-office at the company’s Harrisburg, Pennsylvania campus, and upcoming graduates can apply.
From the employer
About the Role
WebFX is seeking an entry-level candidate for our Social Media team! Our ideal candidate has a bachelor's degree (or will soon have one!), a track record of strong academics, and is excited about all things social media and client relationship-building. Related experience is awesome to have, but never required - we'll train you on everything you need to know.The Qualifications: Who You Are
Education:- A Bachelor's Degree: All majors welcome!
- GPA: 3.4 or above
- Prior experience working, in any field (for example: a part-time job, summer job, internship, etc)
- Strong verbal and written communication skills
- Customer service experience (in any industry)
- Presentation skills
- Analytical and research skills
- Blogging experience (a bonus!)
- Experience managing social media or a website for an organization (a bonus!)
- Excel/Google Suite
- Google Analytics
- Basic HTML or image editing skills
- You're interested in the web, and like keeping up with new technology
- You're professional, dependable, and self-motivated
- You take pride in your work and always strive for high-quality results
- You work with urgency and enjoy getting things done
- You're proactive when it comes to solving problems
- You're a lifelong learner, and are always looking to stretch and grow your skills
- You love thinking both creatively and analytically, and love using data to make decisions
The Job Responsibilities: What You'll Learn to Do
Plan and Execute Social Media Marketing Strategies (About 35% of your day)- Manage paid social/online media ad campaigns for clients (think Facebook Ads!)
- Build a unique social strategy for each client based on their target audience and business goals
- Serve as the direct point of contact for a dedicated list of clients, providing them with industry advice and recommendations to help them achieve their goals
- Build long-lasting relationships with your clients based on trust and rapport, and work to maintain our world-class retention rate
- Analyze campaign performance data (think Google Analytics!) and prepare monthly reports
- Hone your clients' social strategies and action plans based on findings from this data
- Interpret demographic data, buyer behaviors, market research, and more to inform your clients' social strategies
The Benefits: What You'll Get
Comprehensive, On-the-Job Training and Career Development- Initial "career kickstart" training to learn foundational hard skills over the first few months on the job
- Ongoing advanced training sessions from industry experts as you progress further in your role
- Regular team Lunch-and-Learns in our on-site training amenities
- All our Jr-level roles represent the first step on an upward promotional path within WebFX
- Merit-based promotions are abundant for new team members who meet or exceed performance metrics
- Regular 1-on-1 check-ins with a manager to support career growth
- Social Media Specialist
- Social Media Analyst
- Social Media Consultant
- Lead Social Media Consultant
- Sr. Social Media Consultant
- This position is based fully in-office at our riverside campus in Harrisburg, PA, with opportunities for this to evolve as Fxers advance in their career tenure.
- $44,000 -$46,500 (potentially higher based on work experience)