(USA) Manager, Marketing Planning And Strategy

Position Summary...

What you'll do...

Role summary:
The Manager, End-to-End Content Operations & Enablement owns and evolves components of the operating model that powers Ads Integrated Marketing. This role is responsible for strengthening the systems, governance, and ways of working that enable teams to operate with greater consistency, visibility, and accountability. A critical component of this role is serving as the team’s Airtable subject matter expert and primary point of contact, overseeing the systems and workflows that support a team and cross-functional initiatives. This individual will optimize Airtable as the team’s operating system, drive adoption and enablement, and partner with stakeholders to evolve how the team works.
About the team:
The Content Operations & Innovation division of Content Management is the operational and innovation engine within Ads Integrated Marketing. We create the systems, processes, and cross-functional rhythms that move AIM work from intake through launch—ensuring priorities are clear, stakeholders are aligned, approvals are governed, and work is visible in Airtable. We also identify and implement AI-enabled workflow improvements that help the team work more efficiently, scale best practices, and deliver stronger, more coordinated content.
What you'll do:

• Own and scale AIM’s Airtable operating system across intake, planning, project management, approvals, and reporting.
• Drive adoption through training, documentation, office hours, user support, and continuous workflow improvements with Marketing Operations and Airtable partners.
• Lead end-to-end approval governance, including routing, automation, standards, communications, and visibility.
• Improve organizational information flow through recurring reporting and communications that increase transparency and reduce duplication.
• Monitor competitive trends and translate insights into executive-ready recommendations that strengthen strategy, content planning, efficiency, and team performance.

What you'll bring:

• 3–5 years of experience in marketing operations, program management, product marketing, strategy, marketing communications, or a related field.
• Experience leading complex cross-functional programs and driving adoption of new processes and ways of working.
• Strong project management and operational planning skills, with the ability to manage multiple priorities simultaneously.
• Experience building scalable workflows, governance models, and operating processes.
• Excellent communication, facilitation, stakeholder management, analytical, and problem-solving skills.
• Ability to translate market trends and business insights into clear, strategic recommendations.
• Experience with Airtable or similar project-management platforms preferred.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $96,000.00 - $186,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock

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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years'
experience in marketing or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Marketing or related field

Masters: Business Administration

Primary Location...

221 River St, Hoboken, NJ 07030, United States of America

Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.