BU Category Marketing- Associate Manager
At a glance
Manager-level General Marketing role at Tyson Foods, Inc. Springdale · full-time · no salary stated · we estimate $80,000–$135,000 across the United States.
Tyson Foods, Inc has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Help shape the annual FSVAP category review and strategy by analyzing consumer, operator and competitor information
- Prepare monthly Circana share reports and track shifts in category trends, customer behavior and competitor activity
- Assess product and pricing results, compare competing offers, and summarize quality cuttings and Sensory study findings
- Examine portfolio gaps and SKU rationalization opportunities, then prepare analysis for pricing, sales and marketing discussions
- Run assigned projects, timelines and records while building knowledge of poultry products and foodservice customers
What you bring
- A bachelor's degree in business, marketing, economics, finance or a related area
- At least two years in category management, marketing, market insights, finance or a related field
- Working proficiency in Excel, Word and PowerPoint, plus strong analysis, communication and project organization skills
Who this fits
This individual-contributor role suits someone curious and analytical who can coordinate across teams and manage several projects and deadlines. It includes one to four domestic trips per year, and relocation assistance is not available.
From the employer
Job Details:
ASSOCIATE MANAGER, CATEGORY MANAGEMENT (FOODSERVICE POULTRY)
This is an opportunity for a curious, analytical professional to build a career in category management. In this role, you will support the Foodservice Value-Added Poultry (FSVAP) category team to inform category strategy, portfolio decisions, and commercial growth.
You will manage assigned projects and owned product categories and work with Sales, Marketing, Pricing/Revenue Management, R&D, Sensory, and Innovation while building deep expertise in poultry products, customers, operators, and foodservice trends.
KEY RESPONSIBILITIES
Category Strategy & Planning
- Support the annual situation assessment and category strategy for FSVAP.
- Gather and analyze internal and external data on consumer, operator, and competitor dynamics.
- Market, Customer & Competitive Intelligence
- Prepare monthly Circana category share tracking and reporting for FSVAP.
- Monitor category trends, consumer and operator behavior, and competitive activity.
- Portfolio & Product Strategy
- Support product and pricing performance assessments and competitive benchmarking.
- Coordinate quality cuttings and Sensory studies and summarize the findings.
- Support white-space and gap analysis and SKU rationalization.
- Brand & Commercial Enablement
- Support review of Brand Marketing materials for alignment with category insights.
- Prepare analysis and materials for Pricing/Revenue Management, Sales, and Marketing discussions.
- Execution & Development
- Manage assigned projects, timelines, and documentation.
- Build expertise in poultry products, processing, customers, operators, and foodservice trends.
REQUIREMENTS:
- Education: Bachelor's degree in business, marketing, economics, finance, or other related field.
- Experience: 2+ years of experience in category management, marketing, market insights, finance, or a related field
- Computer Skills: Proficient in Excel, Word, and PowerPoint; experience with syndicated market data (e.g., Circana) preferred.
- Communication Skills: Excellent verbal and written communication skills.
- Special Skills: Strong analytical and problem-solving skills with attention to detail; Ability to organize and manage multiple projects and deadlines; Ability to collaborate with cross-functional partners; Curiosity and a willingness to learn, take feedback, and grow.
- Supervisory: This position does not supervise direct reports
- Travel: 1-4 Domestic trips per year
Relocation Assistance Eligible:
NoWork Shift:
1ST SHIFT (United States of America)Certain roles at Tyson require background checks. If you are offered a position that requires a background check you will be provided additional documentation to complete once an offer has been extended.
Hourly Applicants ONLY -You must complete the task after submitting your application to provide additional information to be considered for employment.
The successful candidate(s) must be willing and able to perform the physical requirements of the job with or without a reasonable accommodation.
Tyson is an Equal Opportunity Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability or veteran status.
We provide our team members and their families with paid time off; 401(k) plans; affordable health, life, dental, vision and prescription drug benefits; and more.
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Unsolicited Assistance: Tyson Foods and its subsidiaries do not accept unsolicited support from external recruitment vendors for open positions within the United States. Any resumes or candidate profiles submitted by recruitment vendors or headhunters to any employee or applicant tracking system at Tyson Foods or its subsidiaries, without a valid written request and search agreement approved by HR, will be considered the property of Tyson Foods. No fees will be paid if the candidate is hired due to an unsolicited referral.