Go-to-market Specialist
At a glance
Mid-level Revenue & Sales Operations role at Transport for NSW. Parramatta.
Pay not stated Revenue & Sales Operations salary
growthroles summary, based on the employer's posting.
What you'll do
- Build narratives and communication materials that help people adopt Transport products and services
- Create targeted messaging, training and reference materials for a complex product environment with many stakeholders
- Prepare strategic materials for annual campaign budget briefings to support planning and decisions
- Coordinate across teams to improve go-to-market readiness and customer and stakeholder outcomes
What you bring
- You have relevant tertiary study or equivalent work experience in communications, change management or a related area
- You can turn complex ideas into clear customer value propositions through strong storytelling
- You have worked on go-to-market communications and cross-team collaboration for product launches and adoption
- You can use customer and product data to explain customer needs, product value and growth opportunities
Who this fits
This mid-level role suits someone focused on communications for product launches and adoption, with strength in storytelling and data-led messaging. You can work from either the Parramatta or Sydney CBD office under hybrid arrangements.
From the employer
You’re agile, keen and open to meaningful work and opportunities that come your way.
You're ready to help shape our narrative. Your expertise will amplify the impact of initiatives, foster public trust and ensure our stakeholders are engaged and empowered by what we do.
In this role, you'll:
• Develop compelling narratives and communication materials that position Transport products and services for successful adoption.
• Deliver targeted messaging, training and reference materials in a complex, multi-stakeholder product environment.
• Support annual campaign budget briefings by preparing clear, strategic materials that enable informed planning and decision-making.
• Collaborate across teams to strengthen go-to-market readiness and support positive customer and stakeholder outcomes.
For more information on this position and business unit, view the role description and information pack.
About you
• You have relevant tertiary qualifications or equivalent professional experience in communications, change management or a related field.
• You’re recognised as a compelling storyteller, skilled at translating complex concepts into clear customer value propositions.
• You bring experience in go-to-market communications and cross-functional collaboration to achieve cohesive product launches and adoption.
• You can turn customer and product data into meaningful stories that help stakeholders understand customer needs, product value and opportunities for growth.
Location
This role can be based from the Parramatta or Sydney CBD Office with hybrid working arrangements.
Who we are
Transport for NSW provides a safe, integrated, and efficient transport system. We connect people, communities and industry every day.
Join us
Our workforce is as diverse as the community we serve. If you’d like further information on our inclusion and diversity initiatives, visit Transport careers.
Flexible work options may be available. Learn more via Flexible work options and policy
Apply today
Applications close 11:59 PM Friday 23 October 2026
For more information about this role, please contact JUDY.TRAN@TRANSPORT.NSW.GOV.AU.
Aboriginal people and people living with disability are supported throughout the recruitment process and at work, and we encourage you to apply. Visit Supporting Aboriginal People or Supporting People with Disability for more information or speak to your talent team member to arrange any adjustments to how you interact with us.
Learn more about how to apply via Our recruitment process | Transport for NSW
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