Account Development Analyst (Prospecting & Lead Generation)
At a glance
Mid-level Demand Generation role at Thermofisher. Remote, Serbia · full-time.
Pay not stated Demand Generation salary
growthroles summary, based on the employer's posting.
What you'll do
- Research prospective accounts, find relevant decision-makers and qualify leads for targeted outreach
- Turn account research and market intelligence into tailored messages that engage prospects and uncover business opportunities
- Follow up on marketing-generated leads and create new demand-generation leads for the Account Development team
- Plan for stronger RFP pipeline volume, maintain reporting protocols and help train teammates on team tools
- Work with Marketing on lead generation, webinars and targeted campaigns
What you bring
- A bachelor’s degree or equivalent, plus relevant academic or vocational training
- At least two years of relevant experience, or an accepted combination of education, training and related work
- Experience researching prospective accounts, identifying decision-makers and qualifying leads for prospecting
- Skill with sales automation systems and Microsoft Office
Who this fits
This early-career role suits someone building on B2B sales, prospecting or lead-generation experience; clinical research or related scientific and healthcare industry experience is desirable. You’ll work with internal and external contacts and receive general direction on routine tasks.
From the employer
Work Schedule
Standard (Mon-Fri)Environmental Conditions
OfficeJob Description
At Thermo Fisher Scientific, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life - enabling our customers to make the world healthier, cleaner and safer. We provide our teams with the resources needed to achieve individual career goals while taking science a step beyond through research, development and delivery of life-changing therapies.
With clinical trials conducted in 100+ countries and ongoing development of novel frameworks for clinical research through our PPD clinical research portfolio, our work spans laboratory, digital and decentralized clinical trial services. Your determination to deliver quality and accuracy will improve health outcomes that people and communities depend on – now and in the future.
We are seeking an early-career professional with some experience in B2B sales, prospecting, or lead generation to join our Commercial organization as an Account Development Analyst. Previous experience in clinical research, pharmaceuticals, biotechnology, life sciences, or related scientific and healthcare industries is highly desirable. This is an excellent opportunity to build on existing commercial skills, gain exposure to our global business, and develop a long-term career in Account Development.
The Account Development Analyst works closely with Account Development Representatives to drive RFP pipeline growth through strategic prospect research, lead generation and qualification, and the identification of new business opportunities. Leverages market intelligence and tailored outreach strategies to support meaningful client engagement, strengthen the sales pipeline, and contribute to revenue growth.
Essential Functions and Other Job Information:
Essential Functions
- Manage marketing-generated leads and follow up as appropriate.
- Serve as AD team tool usage trainer and provide new hire onboarding support.
- Create demand generation leads in support of the AD team.
- Research prospective clients, identify and qualify sales leads, and support targeted prospecting and outreach activities.
- Use account research and market intelligence to help develop tailored messaging that engages prospective clients and generates new business opportunities.
- Maintain corporate reporting protocols.
- Develop strategic plans to support AD RFP volume.
Job Complexity
Works on problems of diverse scope where analysis of data requires evaluation of identifiable factors.
Job Knowledge
Some CRO knowledge preferred; previous experience in B2B sales, prospecting, lead generation or sales development preferred.
Supervision Received
Normally receives general instructions on routine work, detailed instructions on new projects or assignments. Exercises judgment within defined procedures and practices to determine appropriate action.
Business Relationships
Contacts are external and internal to the company. Builds productive internal/external working relationships.
Qualifications
Education and Experience
Bachelor's degree or equivalent and relevant formal academic/vocational qualification.
Previous experience that provides the knowledge, skills, and abilities to perform the job (comparable to 2+ years').
In some cases an equivalency, consisting of a combination of appropriate education, training and/or directly related experience, will be considered sufficient for an individual to meet the requirements of the role.
Knowledge, Skills and Abilities
- Strong ability to develop a territory management strategy, identify and develop sales leads within the territory, professionally present capabilities, and collaborate with others to hand off the relationship internally.
- Experience researching prospective accounts, identifying relevant decision-makers and supporting lead qualification and prospecting activities.
- Ability to translate market and account research into relevant, personalised sales outreach and engagement opportunities.
- Ability to coordinate information from and follow up with diverse sources in order to develop relationships with internal and external clients.
- Strong written and verbal communication skills to ensure professional interactions with internal and external clients.
- Ability to collaborate and integrate with various internal departments.
- Thorough knowledge and understanding of the industry, the company, and functional areas in order to strategically generate leads.
- Adept at sales automation systems and the Microsoft Office suite.
- Excellent organization and time management skills in prioritizing daily activities and responsibilities with focus on target.
- Maintain knowledge of CRO service offerings including clinical trial support, regulatory affairs, preclinical studies, and data management.
- Collaborate with Marketing to support lead generation strategies, webinars, and targeted outreach campaigns.