Social Media Lead
At a glance
Senior Social Media role at System1. Los Angeles · full-time · $109,000–$150,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Create social posts that make online privacy understandable and worth sharing
- Grow social audiences from zero and take responsibility for growth across channels
- Shape the brand voice for audiences in different global markets
- Respond to community feedback, relay it to product and support, and follow up with users
- Coordinate with product, PR and legal on launches and sensitive public moments
What you bring
- At least four years managing social media for a consumer technology or internet brand
- A track record of building an audience starting from zero
- Experience creating content for audiences in multiple countries
- Strong, concise writing that makes technical topics easy to understand
- Customer-facing judgment, comfort using social analytics to guide decisions, and fluency with current content and AI tools
Who this fits
This is a senior, hands-on social role for someone who can create content, build an audience and handle public community conversations. You’ll work onsite at the Los Angeles headquarters. Genuine interest in online privacy matters; German or Dutch is a plus.
From the employer
Startpage is the privacy-first search engine: real search results, with no tracking or profiling. Our users chose us on purpose, and they have a lot to say. We want someone who sees that as an asset.
We're looking for a hands-on creator and community builder to become the voice of Startpage on social. You'll make content people want to share, grow an audience from the ground up, and make sure the people who talk to us feel heard.
This position is an onsite role requiring you to work in our headquarters located at 4235 Redwood Ave. Los Angeles, CA 90066.Key Responsibilities:
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Content Creation: Create and publish compelling content that brings privacy to life for a broad audience.
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Audience Growth: Build audiences from the ground up and own growth goals across channels.
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Brand Voice: Define and own Startpage's voice, adapting it for audiences in different global markets.
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Community Engagement: Listen to and respond to our community so people feel heard, especially when they're frustrated.
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Feedback Loop: Bring what you hear back to product and support, and close the loop with users.
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Cross-Functional Partnership: Work with product, PR and legal on launches and sensitive moments.
Professional Qualifications:
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Experience: 4+ years running social for a consumer tech or internet brand.
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Audience Building: Proven track record of growing an audience from zero.
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Global Perspective: Experience creating for international audiences; German or Dutch is a plus.
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AI Fluency: Fluency in modern content and AI tools.
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Writing: Clear, concise writing that makes technical ideas simple.
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Community Instincts: Customer-facing experience and calm judgment in public conversations.
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Analytical Skills: Comfort with social analytics and management tools, and using data to make decisions.
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Mission Fit: Genuine interest in online privacy and why people care about it.
Key Performance Indicators (KPI's):
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Audience Growth: Follower growth across channels.
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Engagement: Engagement rate and reach.
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Traffic: Referral traffic from social.
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Community Health: Response time and sentiment.
What we have to Offer:
- Competitive salary + bonus + equity
- Generous PTO + 11 company holidays
- Open sick time
- 100% covered Medical, Dental, Vision for employees
- 401k with match
- Health & Dependent Care Flex Spending Account
- Paid professional development
- Leadership & growth opportunities
- Virtual company and team building events
Social Media work from LinkedIn, X, Reddit and Upwork, in one list.
Each morning you get everything that fits, strongest first.
Social Media$100k+
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