Creative Lead

superai Open · verified Sep 10, 2026

Hong Kong Senior Creative

Senior Creative role at superai. Hong Kong.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll shape and protect the brand's visual and thematic identity across every channel
You'll develop and oversee campaigns from initial brief through final delivery across digital, video, print, and experiential work
You'll direct and mentor copywriters, graphic designers, and multimedia producers
You'll align creative work with Marketing, Product, and Strategy goals and target KPIs
You'll contribute to visuals, video shoots, copy, quality standards, cultural trends, and emerging technology

What you bring

Bring at least five years of agency or in-house brand experience, including at least two years leading teams or complex campaigns
Show a portfolio of multi-channel work with strong design, narrative structure, and original concepts
Use Creative Cloud tools including Photoshop, Illustrator, InDesign, Premiere, or After Effects, plus Figma
Turn business objectives and audience insights into clear, emotionally engaging creative ideas
Present ideas clearly and persuade executive leaders and other key stakeholders

Who this fits

You'll suit a senior creative leader who can set direction while staying involved in hands-on production. The listing identifies Hong Kong as the location, but gives no further location, schedule, travel, or visa details.

From the employer

About The Role

We are looking for a visionary Creative Lead to steer our brand's visual identity, narrative voice, and creative direction. You will bridge the gap between business strategy and compelling storytelling, turning big ideas into iconic campaigns across digital, video, print, and experiential mediums.

As the Creative Lead, you will direct a multidisciplinary team of designers, writers, and content creators, elevating the craft while ensuring every touchpoint resonates with our audience.

What You’ll Do

Set the Creative Vision: Define, evolve, and safeguard the brand's visual and thematic identity across all channels and touchpoints.
Lead & Direct: Pitch, conceptualize, and oversee high-impact creative campaigns from original brief to final execution.
Manage & Mentor: Guide a talented team of copywriters, graphic designers, and multimedia producers, giving sharp creative direction and inspiring their best work.
Cross-Functional Collaboration: Partner closely with Marketing, Product, and Strategy teams to align creative output with core business objectives and target KPIs.
Hands-on Craft: Jump into execution when needed—whether crafting key campaign visuals, directing video shoots, or sharpening brand copy.
Trend & Quality Control: Maintain an uncompromising standard for quality while keeping a pulse on cultural trends, design shifts, and emerging tech.

What You Bring

Proven Track Record: 5+ years of creative agency or in-house brand experience, with 2+ years leading creative teams or complex campaigns.
Dynamic Portfolio: A robust showcase of multi-channel campaigns that demonstrate strong design fundamentals, story arcs, and conceptual thinking.
Mastery of Tools: Expertise in Creative Cloud (Photoshop, Illustrator, InDesign, Premiere/After Effects) and collaborative design software (Figma).
Strategic Storytelling: Ability to translate abstract business goals and audience insights into intuitive, emotionally resonant creative concepts.
Exceptional Communication: Articulate presenter who can pitch ideas convincingly to executive leadership and key stakeholders.