Director, Data Center Marketing
At a glance
Director-level General Marketing role at Super Micro Computer. San Jose · $210,000–$247,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Set the global marketing direction for DCBBS, covering its message, market position, launches and demand generation
- Shape the story for complete data center deployments across hyperscalers, enterprises, CSPs and AI factory customers
- Market DCBBS components such as AI systems, liquid cooling, rack-scale solutions, networking, power, software and services
- Create sales and partner materials, including solution briefs, blueprints, case studies, web, video and event content
- Run campaigns across events, digital channels, partner marketing, analysts and press, then track awareness, pipeline and adoption
What you bring
- A bachelor's degree in engineering, computer science or another related technical discipline
- Product or solution marketing experience in the data center infrastructure sector
- Experience promoting data center infrastructure, with an understanding of how facilities are designed, built and deployed
- You can develop go-to-market plans and campaigns, explain technical value clearly and lead work across teams
Who this fits
This director-level role suits a technical marketer who can connect data center infrastructure details to customer value and sales needs. The position is based in San Jose.
From the employer
Job Req ID: 30478
About Supermicro:
Supermicro® is a Top Tier provider of advanced server, storage, and networking solutions for Data Center, Cloud Computing, Enterprise IT, Hadoop/ Big Data, Hyperscale, HPC and IoT/Embedded customers worldwide. We are the #5 fastest growing company among the Silicon Valley Top 50 technology firms. Our unprecedented global expansion has provided us with the opportunity to offer a large number of new positions to the technology community. We seek talented, passionate, and committed engineers, technologists, and business leaders to join us.
Job Summary:
Supermicro is evolving from a systems company into a full-service provider of end-to-end data center solutions. This newly created Director, Data Center Marketing role will be the critical marketing leader responsible for bringing the company’s Data Center Building Block Solutions (DCBBS) business to market.DCBBS is Supermicro’s modular, one-stop-shop offering for modern AI data centers and AI factories—spanning AI and compute systems, in-rack and in-row liquid cooling, networking, power, site infrastructure, management software, and professional services. The Director will own the go-to-market strategy, positioning, and promotion of DCBBS, translating technical capability into clear customer value around faster time-to-online, lower TCO, validated rack-to-data-center deployment, and first-to-market AI infrastructure.
Essential Duties and Responsibilities:
- Define and execute the global marketing strategy for DCBBS, including messaging, positioning, launches, and demand generation.
- Build a differentiated narrative that positions Supermicro as a total data center solutions provider—not only a server vendor—across hyperscalers, enterprises, CSPs, and AI factory customers.
- Lead product and solution marketing for DCBBS building blocks: GPU/AI systems, liquid cooling (DLC-2), rack-scale and cluster solutions, networking, power, software, and services.
- Create high-impact content and sales enablement (solution briefs, blueprints, case studies, web, video, event assets) that help sales and partners sell complete data center deployments.
- Drive integrated campaigns across events (GTC, OCP, Supercomputing, and customer summits), digital, partner co-marketing (NVIDIA, AMD, Intel, and others), analysts, and press.
- Partner closely with Product Management, Sales, Field Marketing, Engineering, and executive leadership to align marketing with pipeline, design wins, and revenue goals.
- Establish metrics and reporting for awareness, pipeline contribution, and market adoption of DCBBS.
- Drive marketing and promotion for Supermicro’s Data Center Business (DCBBS).
Qualifications:
- Bachelor’s degree in Engineering, Computer Science, or a related technical field required.
- Strong experience in product or solution marketing within the data center infrastructure industry.
- Experience marketing data center infrastructure solutions, with a strong understanding of data center design, construction, and deployment.
- Proven ability to develop and execute go-to-market strategies, product positioning, and integrated marketing campaigns.
- Strong communication and cross-functional leadership skills, with the ability to translate technical capabilities into clear customer value.
Salary Range
$210,000 - $247,000
The salary offered will depend on several factors, including your location, level, education, training, specific skills, years of experience, and comparison to other employees already in this role. In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation, such as participation in bonus and equity award programs.
EEO Statement
Supermicro is an Equal Opportunity Employer and embraces diversity in our employee population. It is the policy of Supermicro to provide equal opportunity to all qualified applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or special disabled veteran, marital status, pregnancy, genetic information, or any other legally protected status.
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