Senior Marketing Associate – PAYG Phones
Hybrid Lusaka Full-time Senior General Marketing
At a glance
Senior General Marketing role at Sun King. Lusaka · full-time.
Pay not stated Marketing Associate salary
RoleGeneral Marketing
SenioritySenior
LocationLusaka
WorkplaceHybrid
EmploymentFull-time
PostedJan 15, 2026 · 8mo ago
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll turn the global PAYG strategy into country plans and carry them through to execution
- You'll run integrated campaigns that build awareness and sales for PayGo phones
- You'll create product messaging, digital content, promotions, and sales tools for field teams
- You'll coordinate launches, internal and customer promotions, and market activations
- You'll review market activity and campaign results to improve plans and align partner teams
What you bring
- You'll need a bachelor's degree in marketing, business, communications, or a related field
- Bring at least five years in marketing, product marketing, or consumer electronics and telecom marketing
- You'll need mobile phone retail marketing experience and customer-focused brand-building knowledge
- You'll use campaign management tools, Excel, and PowerPoint
Who this fits
You'll fit this role if you can connect country-level planning with hands-on campaign execution for a smartphone portfolio. You'll work in Lusaka on a hybrid basis and coordinate with Sales, Product, Customer Care, Programs Optimization, and external partners. The role suits someone with mobile phone retail marketing experience and a customer-focused brand-building approach.
From the employer
Job Location: Lusaka, Zambia.
About the Job
The Senior Marketing Associate – Smartphones will oversee marketing initiatives for the company's smartphone portfolio. The role focuses on increasing brand visibility, demand generation, and customer engagement while equipping sales channels with marketing tools, campaigns, and content. This role ensures the smartphone portfolio is effectively positioned in the market and resonates with target customers.
About the Job
The Senior Marketing Associate – Smartphones will oversee marketing initiatives for the company's smartphone portfolio. The role focuses on increasing brand visibility, demand generation, and customer engagement while equipping sales channels with marketing tools, campaigns, and content. This role ensures the smartphone portfolio is effectively positioned in the market and resonates with target customers.
- Work closely with the Global PAYG Marketing Manager to translate the strategic PAYG plan into country-level strategic and execution plans.
- Develop and execute integrated marketing campaigns to increase awareness and sales of PayGo phones.
- Create compelling product messaging, digital content, promotional materials, and sales tools for field teams.
- Coordinate product launches, internal and customer-facing promotions, and market activations.
- Monitor market trends, customer behaviour, and activities from industry participants to inform marketing strategies.
- Work closely with Sales, Product, Customer Care, Programs Optimization, and external partners to ensure marketing initiatives are aligned and effective.
- Assess campaign performance and provide insights for continuous improvement.
- A Bachelor's degree in Marketing, Business, Communications, or a related field.
- 5–8 years of experience in marketing, product marketing, or consumer electronics/telecom marketing.
- Experience in mobile phone retail marketing.
- Strong knowledge of customer-focused marketing and brand building.
- Proficiency in campaign management tools, Excel, and PowerPoint.
- Experience with PayGo business models or consumer electronics is an advantage.
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