Senior Marketing Associate – PAYG Phones
Hybrid Arusha Full-time Senior General Marketing
At a glance
Senior General Marketing role at Sun King. Arusha · full-time.
Pay not stated Marketing Associate salary
RoleGeneral Marketing
SenioritySenior
LocationArusha
WorkplaceHybrid
EmploymentFull-time
PostedDec 23, 2025 · 9mo ago
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- Turn the global PAYG direction into country marketing plans and execution
- Run integrated campaigns that build awareness and drive PayGo phone sales
- Create product messaging, digital content, promotions, and field sales materials
- Coordinate launches, customer promotions, and market activation activities
- Review campaign results, customer behavior, and market activity to improve performance
What you bring
- A bachelor’s degree in marketing, business, communications, or a related area
- Five to eight years in marketing, product marketing, consumer electronics, or telecom
- Background in marketing mobile phone retail
- Customer-focused marketing and brand-building knowledge
- Comfort with campaign tools, Excel, and PowerPoint
Who this fits
You’ll suit this role if you can connect country-level marketing execution with sales, product, customer care, programs optimization, and external partners. The position is based in Arusha, Tanzania, with a hybrid setup, and experience with PayGo models or consumer electronics is an advantage.
From the employer
Job Location: Arusha, Tanzania.
About the Job
The Senior Marketing Associate – Smartphones will oversee marketing initiatives for the company's smartphone portfolio. The role focuses on increasing brand visibility, demand generation, and customer engagement while equipping sales channels with marketing tools, campaigns, and content. This role ensures the smartphone portfolio is effectively positioned in the market and resonates with target customers.
About the Job
The Senior Marketing Associate – Smartphones will oversee marketing initiatives for the company's smartphone portfolio. The role focuses on increasing brand visibility, demand generation, and customer engagement while equipping sales channels with marketing tools, campaigns, and content. This role ensures the smartphone portfolio is effectively positioned in the market and resonates with target customers.
- Work closely with the Global PAYG Marketing Manager to translate the strategic PAYG plan into country-level strategic and execution plans.
- Develop and execute integrated marketing campaigns to increase awareness and sales of PayGo phones.
- Create compelling product messaging, digital content, promotional materials, and sales tools for field teams.
- Coordinate product launches, internal and customer-facing promotions, and market activations.
- Monitor market trends, customer behaviour, and activities from industry participants to inform marketing strategies.
- Work closely with Sales, Product, Customer Care, Programs Optimization, and external partners to ensure marketing initiatives are aligned and effective.
- Assess campaign performance and provide insights for continuous improvement.
- A Bachelor's degree in Marketing, Business, Communications, or a related field.
- 5–8 years of experience in marketing, product marketing, or consumer electronics/telecom marketing.
- Experience in mobile phone retail marketing.
- Strong knowledge of customer-focused marketing and brand building.
- Proficiency in campaign management tools, Excel, and PowerPoint.
- Experience with PayGo business models or consumer electronics is an advantage.
Not this one either?
Claude or ChatGPT reads the other 86,068 for you.
Get better matches →
