Media Buyer (Tik-Tok Ads)
At a glance
Mid-level Paid Media role at SpeedlineHub. Remote, Cyprus · full-time.
Pay not stated Paid Media salary
growthroles summary, based on the employer's posting.
What you'll do
- Build TikTok Ads into a new acquisition channel for iGaming, then test approaches and grow profitable campaigns
- Track ROI, CPA, FTDs, conversions and PnL while optimizing campaigns toward a monthly ROI of at least twenty percent
- Compare GEOs and offers to find combinations that work, then expand the successful campaigns
- Partner with Design on ad creative tests and with Support on stable advertising account setup
- Set budgets, monitor daily spend and reconcile financial reporting; coordinate offer choices and scaling with Resell and your Team Lead
What you bring
- At least one year running TikTok Ads, including launching campaigns independently from the beginning
- iGaming experience as a Facebook media buyer, plus a track record handling monthly ad budgets of at least fifty thousand dollars
- You understand core performance measures and have optimized campaigns to improve profitability
- You can test creatives, assess results and scale winners across different GEOs and offers
Who this fits
This remote role suits a hands-on media buyer who can launch and optimize campaigns independently while coordinating with a Team Lead and Design, Support and Resell teams. It calls for iGaming experience and work across multiple GEOs and offers.
From the employer
Our client is an international product-based IT company specializing in the iGaming industry. Born in 2014, they rocked the CIS region and are now taking their success worldwide.
We are currently looking for a Senior Media Buyer Tik-Tok.
📋 Key responsibilities and your contribution:
Launch and develop TikTok Ads as a new traffic source in the iGaming vertical.
Plan media buying strategies, test hypotheses, and scale profitable campaigns.
Monitor key metrics, including ROI, CPA, FTD, conversions, and PnL.
Test new GEOs and offers, identify profitable combinations, and scale successful campaigns.
Collaborate with the Design team on creative production and testing.
Work with Support to maintain advertising account infrastructure and stability.
Coordinate with the Resell team on offer selection, KPIs, and scaling opportunities.
Manage ad budgets, track daily spend, and ensure accurate financial reporting.
Analyze campaign performance, optimize results, and maintain a monthly ROI of at least 20%.
Work closely with the Team Lead to follow the strategy and address potential risks
📚 Your qualifications:
At least 1 year of experience with TikTok Ads, including independently launching advertising campaigns from scratch.
Experience in the iGaming vertical as a Facebook Media Buyer.
Experience managing large advertising budgets of at least $50,000 per month.
Strong understanding of key performance metrics, including ROI, CPA, FTD, conversions, and PnL.
Proven experience optimizing and scaling advertising campaigns with a focus on profitability.
Ability to test advertising creatives, analyze performance, and scale successful campaigns.
Experience working with different GEOs and offers, with an understanding of Tier 1, Tier 2, and Tier 3 markets.
Strong analytical skills and experience with ad spend tracking, financial reconciliation, and traffic performance monitoring.
High level of ownership, independence, analytical thinking, and a results-driven mindset.
Ability to collaborate effectively with Team Lead, Design, Support, and Resell teams.
Benefits:
⭐ Time Off & Recovery: 20 working days of fully paid annual leave, fully paid sick leave, and public holidays off according to company policy.
⭐ Health & Wellness: A flexible Benefits cafeteria that allows you to choose the perks that fit you best, with options including medical support, regular check-ups, mental health services, or gym access.
⭐ Education & Development: Internal and external training, industry events, language courses, and professional service subscriptions.
⭐ Workspace & Tech: All necessary corporate equipment provided, the flexibility to work fully remotely, and premium digital tools to enhance performance (e.g., AI tools, ChatGPT Plus).
⭐ Work Environment & Perks: Holiday bonuses, gifts for special occasions, paid business trips, and team events.
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