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Senior Marketing Specialist

Som Open · verified Aug 16, 2026
Los Angeles Full-time Senior General Marketing

Senior General Marketing role at Som. Los Angeles · full-time · $80,000–$95,000 base.

SalaryStated by Som
$80,000 – $95,000
Base salary for this role, in USD per year, as published in the posting.
This role, from SomOur estimate for the market: $93,125–$174,375
Below the market median of $122,500 for senior general marketing roles in Los Angeles.
Worked out from 6 postings that stated pay, median $122,500. Last updated Aug 15, 2026.
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Lead proposal outlines, schedules, content, consultant input, and teaming recommendations
  • Shape interview plans, prepare presentation materials, and run the interview process
  • Research markets, leads, and prospective clients to inform pursuit strategy
  • Build marketing materials and business plans with leadership and the marketing team
  • Maintain Salesforce pursuit data and support pipeline movement with pursuit leads

What you bring

  • A four-year undergraduate degree or equivalent knowledge and abilities
  • At least five years of marketing experience in the A/E/C industry
  • Strong writing, visual design, organization, and project management capabilities
  • Advanced ability with Adobe InDesign, Microsoft Office, and Google Workspace
  • Ability to collaborate with senior firm leaders and adapt quickly to changing demands

Who this fits

You’ll suit this role if you bring A/E/C marketing experience, care about architectural design, and can work closely with senior leaders. The position is full-time in Los Angeles and calls for quick adaptation in a fast-moving setting. You’ll also represent SOM with clients and professional organizations.

From the employer

At SOM, we are a collective committed to shaping a better future for our clients, communities and planet. We aspire to create the most sustainable, impactful work through creative, interdisciplinary teams with all the resources and diversity of a global firm.  We value those who are passionate about excellence, innovation, integrity, inclusivity, and collaboration. Together we can achieve great things.

Success at SOM Means 

  • Ideas: We believe in a meritocracy of ideas. We look to everyone to actively contribute to the discourse in the firm.  

  • Knowledge: We believe that expertise is the result of lifelong learning. We are not expected to know everything, but rather to passionately pursue answers, develop new skills and deepen our knowledge. 

  • Product: We strive for excellence in the concept, quality, and delivery of our work. 

  • Individual: We value individuals who bring the highest standards of professionalism and personal integrity in the way they work. Each person can develop and contribute their wealth of attributes, skills and knowledge to support the overall health of the firm.

  • Team: We value the power of interdisciplinary integration. A positive team culture in which everyone collaborates openly towards common goals is essential. 

  • Firm: We have a history of making transformative contributions to the profession and our communities. We are constantly innovating and attempting to bring new approaches, solutions and processes to our work.
     

Position Responsibilities 

  • Proposals: Leads the preparation of proposals, including outlines, schedules, and content development. Contributes to the selection of consultants and makes teaming recommendations within specific area(s) of expertise. 

  • Interviews: Contributes to client interview strategy, creates marketing collateral for interviews and other presentations, and manages the interview process.

  • Marketing Collateral: Collaborates with leadership and the marketing team to develop materials that reflect and fulfill strategic marketing goals.

  • Research: Conducts market, leads, and potential client research.

  • Strategy: Develops pursuit strategy in collaboration with others. Contributes to market strategy development; provides insight and identifies competitive advantages for SOM.

  • Business Plans: Engages with business plan creation and implementation within a focus area.

  • Salesforce and Pipeline Management: References and contributes to Pursuit and Project objects.Works with Pursuit Leads to ensure data accuracy and to ensure that pursuits are moving through the sales funnel.Uses Salesforce to track business plan implementation.

  • Expertise: Strong working knowledge of A/E/I services offered by SOM. Develops area(s) of expertise, either geographically or by functional market.

  • Training: Contributes to training of Marketing Coordinators and Senior Marketing Coordinators.

  • Business Development: Represents the firm in client and professional organizations, attends functions as appropriate, and nurtures new business leads. 

  • Assists with other duties and tasks as may be required.  


 

Minimum Qualifications  

  • Completion of four-year undergraduate degree or equivalent knowledge, skills and abilities.

  • 5+ years experience in marketing within the A/E/C industry.

  • Strong writing and graphic design skills.

  • Strong organizational skills.

  • Strong project management skills.

  • Ability to work with senior leaders across a firm.

  • Advanced knowledge of Adobe InDesign, Microsoft Office, and Google Workspace.

  • Experience with Salesforce CRM and OpenAsset is a plus.

  • Must be passionate about architectural design to undertake marketing, business development, and proposal preparation. 

  • Ability to work and adapt quickly in a fast-paced environment.

Are you ready to join a team of creative professionals working on transformational projects around the world? Take advantage of this exciting opportunity to build a better future with SOM.

Compensation for this role is based upon experience, qualifications, location, and education and typically ranges from $80,000 to $95,000.

For more about SOM: www.som.com 

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