Marketing Director

Socomec Open · verified Sep 24, 2026

On-site Shanghai Full-time Director Marketing Leadership

At a glance

Leadership Marketing Leadership role at Socomec. Shanghai · full-time.

Pay not stated Marketing Director salary

RoleMarketing Leadership

SeniorityDirector

LocationShanghai

WorkplaceOn-site

EmploymentFull-time

PostedSep 24, 2026 · 0d ago

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Build China marketing plans, campaigns, promotions, and product programs with global and regional teams
Use market, pricing, cost, and competitor analysis to shape business cases and decisions
Find commercial partners for product portfolio growth through collaboration, co-marketing, or localization
Adapt regional product strategies for China and support new product research, development, and launches
Lead China communications, PR, marketing activities, budgets, and cross-functional initiatives

What you bring

A bachelor’s degree in electrical engineering, power, or a closely related area
Background in low-voltage electrical products, with strong sales and marketing experience
Experience managing a team and preferably working with data centers

Who this fits

This role suits a marketing leader who can connect regional strategy with China execution across product, sales, communications, and business development. You’ll work onsite in Shanghai and lead a team.

From the employer

Responsibilities

Marketing Strategy & Business Development:

Actively build and strengthen connections with global and regional teams for strategic alignment and knowledge exchange.
Plan and drive local marketing strategies and plan, advertising campaigns, promotional activities, and product management.
Facilitate effective and fact-based decision making by conducting market analysis and competitor benchmarking, and managing internal and external research projects;
Develop business cases and participate in decision making. Analysis will include market assessments, pricing strategies and cost structure analyses.
Looking for 3rd party partner to drive sales and business growth in product portfolio, in specific segmentation, through commercial collaboration, co-marketing, product manufacture for localization….and so on.
Spearhead cross-functional projects and corporate-level special initiatives, including business development opportunities

Product Management:

Adapt and adopt product marketing strategy in China for different Business Units.
Responsible for issues related to new product R&D, new product market launch.
Participate in developing the regional product strategy, and recommend adaptation to the China market.
Contribute to the product research.

Marketing Communication & PR:

Help develop key marketing communications plans related to product or/and key product activities or/and launches in China market.
Guide implementation of marketing activities in China.
Recommend and coordinate China regional initiatives including market research, advertising, marketing promotions, PR and other marketing related activities in China market.
Formulate regional marketing budget & planning
Team build-up and management

Requirements

Bachelor’s degree electrical engineering/power
Experience in the low-voltage electrical products industry
Strong sales and marketing experience in the relevant industry
Data center experience preferred
Experience leading a team