Marketing Analyst
At a glance
Mid-level Marketing Analytics role at Smadex SLU. Guangzhou · full-time.
Pay not stated Marketing Analyst salary
growthroles summary, based on the employer's posting.
What you'll do
- Run event timelines, registration, venue setup and supplier negotiations for major Greater China and APAC gatherings
- Localize campaign activity, distribute content and prepare sales materials, including support for Korea
- Coordinate regional marketing for current programmatic products and newer areas, including SDK solutions
- Organize customer loyalty efforts and gifting, while maintaining calendars, budgets and supplier records
What you bring
- At least three years planning events and delivering marketing work
- Professional fluency in English and Mandarin for working with vendors, agencies and stakeholders
- Experience briefing, negotiating with and overseeing external production vendors and agencies
Who this fits
This role suits an organized marketer who can handle event logistics independently and coordinate with regional commercial teams and Global Marketing. You’ll be based in China, with professional English and Mandarin required; Korean is a strong plus. International travel is offered as part of the role.
From the employer
Smadex is a leading advertising technology company founded in Barcelona in 2011 and sold to American-based and stock-listed Entravision in 2018 (NYSE::EVC). We are a fully transparent platform built with top technology, countless programmatic management features and powerful machine learning algorithms to help advertisers grow their business at scale. We are currently considered one of the top mobile ad-tech companies in the world.
We are looking for a Marketing Analyst to drive our regional event execution and marketing operations. The candidate should be organized and high-energy, taking full ownership of the logistics, vendor management, and on-site delivery for major regional events while supporting our commercial expansion across the APAC region.
This position is based in China
Your tasks and responsibilities:
- End-to-End Event Management: Own the timelines, logistics, registration, venue setup, and vendor negotiations for major Greater China Region (GCR) and APAC events (such as ChinaJoy and the Mobile Masterminds Summit).
- Regional Market Activation: Support localized marketing campaigns, content distribution, and sales enablement materials for priority markets, including dedicated support for our Korea market expansion.
- Product Execution Support: Coordinate marketing activation and regional materials for existing Smadex programmatic solutions and emerging business areas, including our SDK solutions.
- Customer Engagement: Coordinate premium regional customer loyalty initiatives, client gifting programs, and relationship-building activities.
- Regional Marketing Operations: Maintain shared marketing calendars, track regional project budgets, and manage supplier documentation.
Skills and requirements:
- 3+ years of hands-on event planning and marketing execution experience, ideally within the AdTech, mobile programmatic, attribution, or mobile gaming ecosystem.
- Professional fluency in English and Mandarin Chinese is required (for vendor, agency, and stakeholder management). Korean language capability is highly desirable.
- Exceptional project management skills with proven experience briefing, negotiating with, and managing third-party production vendors and agencies.
- Highly collaborative mindset with the ability to work independently while aligning closely with regional commercial teams and Global Marketing.
What We Offer
- Competitive base salary and aggressive performance-based incentive plans
- Flexible working hours, with an opportunity to work from home 2 days/week
- Career pathing and continued education available
- Highly engaged leadership to support you in your position and career
- Friendly and inclusive working environment
- Opportunity for international travel
- Comprehensive medical benefits
- Short Summer Fridays
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