Assistant Manager - Marketing
At a glance
Manager-level General Marketing role at Sime. Thailand | Chonburi | Pattaya | Head Office · full-time.
Pay not stated General Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Plan campaigns for Porsche vehicles, services and dealership events, then assess results and campaign returns
- Run social media, website and online ad channels, coordinating dealership promotions with Porsche’s marketing teams
- Arrange customer events, test drives and launches, with logistics and risk controls to protect attendees and staff
- Equip sales teams with promotional materials and lead-generation efforts, while building owner and prospect loyalty
- Track competitors, market shifts and customer preferences to guide marketing plans and add safety messaging
What you bring
- A bachelor’s degree in marketing, business administration or a related discipline
- Three to five years in marketing, ideally in automotive or luxury retail
- Working knowledge of digital marketing platforms and CRM systems
- Understanding of workplace safety and event risk planning
Who this fits
This manager-level role suits someone focused on customer-centered marketing for Porsche vehicles and dealership experiences. You’ll work with sales, Porsche marketing teams, a Safety Officer and external vendors, with safety considerations built into events and campaigns.
From the employer
Company
Sime Darby Auto Sports Company LimitedKey Responsibilities
📈 Marketing & Business Development
Develop and implement marketing campaigns to promote Porsche vehicles, services, and dealership events.
Manage digital marketing channels including social media, website, and online advertising.
Coordinate with Porsche corporate marketing teams to align dealership promotions with global brand standards.
Organize customer engagement events, test-drive experiences, and product launches.
Monitor market trends, competitor activities, and customer preferences to refine strategies.
Prepare marketing reports and analyze ROI of campaigns.
🤝 Customer Relationship Management
Enhance customer experience through personalized marketing initiatives.
Support sales teams with promotional materials and lead-generation campaigns.
Build long-term relationships with Porsche owners and prospects through loyalty programs and exclusive events.
🛡️ Safety & Compliance Role
Ensure all marketing activities, dealership events, and promotional campaigns comply with safety regulations and Porsche standards.
Collaborate with the Safety Officer to integrate safety messaging into marketing communications (e.g., responsible driving, vehicle safety features).
Oversee event logistics to guarantee customer and staff safety during test drives, exhibitions, and dealership functions.
Conduct risk assessments for marketing events and implement preventive measures.
Promote a culture of safety awareness among marketing staff and external vendors.
Qualifications
Bachelor’s degree in Marketing, Business Administration, or related field.
3–5 years of experience in marketing, preferably in the automotive or luxury retail sector.
Strong knowledge of digital marketing tools and CRM systems.
Excellent communication, presentation, and organizational skills.
Passion for luxury automobiles and customer-centric marketing.
Understanding of workplace safety practices and event risk management.