Customer Marketing Offline Senior Executive

Sec Open · verified Oct 18, 2026

BITEXCO Financial Tower Full-time Senior Customer Marketing

At a glance

Senior Customer Marketing role at Sec. BITEXCO Financial Tower · full-time.

Pay not stated Customer Marketing salary

RoleCustomer Marketing

SenioritySenior

LocationBITEXCO Financial Tower

EmploymentFull-time

PostedOct 9, 2026 · 9d ago

Role brief

growthroles summary, based on the employer's posting.

What you'll do

Shape retailer-specific marketing plans and product launches around business priorities, aiming to lift sell-out and market growth
Manage marketing spend across online and offline channels, tracking returns and directing budgets efficiently
Coordinate with Sales and retail partners so marketing activities are carried out smoothly
Build retailer relationships through shared initiatives and co-marketing campaigns
Study customer behavior and retail results, then turn findings into experience improvements and Sales recommendations

What you bring

You have four to five years in marketing, customer marketing, retail or channel marketing, or a related area
You can use data and critical analysis to produce practical business recommendations
You bring strategic planning, project coordination and strong communication and presentation skills
You are proficient in English
A degree in marketing, business administration or a related subject is preferred

Who this fits

This role suits someone experienced in customer or retail marketing who can combine planning, analysis and hands-on coordination. The position is based at BITEXCO Financial Tower in Vietnam.

From the employer

Position Summary

1. Own strategic customer marketing initiatives and new product launch plans across key retailers, translating business priorities into customer and channel strategies that drive sell-out and market growth.
2. Build and strengthen retailer partnerships by delivering added value through joint initiatives and co-marketing campaigns.

Role and Responsibilities

Own strategic customer marketing initiatives and new product launch plans across key retailers, translating business priorities into customer and channel strategies that drive sell-out and market growth.
Manage channel marketing budgets, driving ROI and ensuring efficient allocation across both offline and online channels.
Collaborate closely with Sales teams and Retail partners to ensure seamless and excellent execution of marketing activities.
Build and strengthen retailer partnerships by delivering added value through joint initiatives and co-marketing campaigns.
Analyze customer behavior and retail performance data to identify insights and develop action plans that enhance user experience.
Provide data-driven recommendations to the Sales team to accelerate performance across channels and platforms.

Skills and Qualifications

4-5 years of experience in marketing, customer marketing, channel/retail marketing or related fields.
Strong business acumen, analytical and critical thinking skills with the ability to turn data into actionable insights.
Solid strategic planning and project management skills.
Strong communication. Good presentation. Proficiency in English is mandatory.
AI experience is an advantage.
Bachelor’s degree in Marketing, Business Administration, or a related field preferred.

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