Retail Channel Marketing Specialist (Korean Bilingual)

SBT Global, Inc. Open · verified Aug 15, 2026

On-site Irvine Full-time Mid-level Affiliate Marketing

Mid-level Affiliate Marketing role at SBT Global, Inc.. Irvine · full-time · $60,000–$70,000 base.

SalaryStated by SBT Global, Inc.

$60,000 – $70,000

Base salary for this role, in USD per year, as published in the posting.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Run retail marketing programs across Ulta, Target, Costco, specialty beauty, and grocery partners
Schedule in-store promotions, placements, promotional calendars, and retailer media activity
Manage trade programs, promotional forecasts, and ROI tracking with Sales and Operations
Match campaigns and channel assets to retail launches while keeping brand presentation consistent
Report sell-through and campaign results, then recommend improvements for key accounts

What you bring

Use Korean and English professionally and hold a bachelor’s degree in marketing, business, or a related field
Bring two to four years of channel, trade, or retail marketing experience
Show strong Excel, reporting, project management, communication, and collaboration skills
Have experience with retail promotional programs and coordinating marketing activity across retail partners

Who this fits

This role suits an organized, performance-focused marketer with retail channel experience and strong analytical habits. You’ll work full time onsite in Irvine and need Korean and English bilingual ability. The work supports retail and distribution growth across North America and involves coordination with Sales, Operations, Finance, creative teams, and brand partners.

From the employer

Onsite

Full Time

Salary: $60,000 ~ 70,000 (DOE)

Korean Bilingual Required

We are seeking a highly organized and performance-driven Retail Channel Marketing Specialist to
support retail and distribution channel growth across North America. This role will focus on executing channel-specific marketing programs that drive sell-through, retail visibility, and promotional performance. The ideal candidate understands how to translate brand strategy into retail activation and measurable results.

Key Responsibilities:
1. Retail Channel Execution

Lead & support execution of retail marketing initiatives across key retail partners
including Ulta, Target, Costco, specialty beauty, and grocery channels.
Coordinate in-store promotions, endcaps, and secondary placements
Manage promotional calendars and ensure timely execution
Assist in retail media coordination (Ulta Media, Target Roundel, Amazon Ads,
etc.)
Serve as key marketing contact for assigned retail accounts, ensuring alignment
between brand objectives, retailer requirements, and commercial goals.
Monitor retailer trends, competitive activity, and category performance to identify
opportunities for growth.

2. Trade Marketing & Promotion Support

Track and manage TPDs, markdown programs, and co-op initiatives
Support retailer line reviews with marketing decks and performance insights
Coordinate promotional forecasting with Sales and Operations teams
Monitor trade spend ROI and effectiveness

3. Campaign & Content Coordination

Align digital campaigns with retail launch timelines
Coordinate with creative teams for channel-specific assets
Ensure brand consistency across all retail touchpoints
Support influencer or paid media activations tied to retail events

4. Reporting & Analytics

Track sell-through lift during promotional periods
Prepare weekly/monthly channel performance reports
Analyze campaign performance and provide optimization recommendations
Support executive-level reporting for key accounts

5. Cross-Functional Collaboration

Work closely with Sales, Operations, and Finance to ensure smooth execution
Coordinate with brand partners for product updates and marketing alignment
Assist in inventory planning alignment for major campaigns

Required Experience:

Korean/English Bilingual
Bachelor’s degree in Marketing, Business, or related field
2–4 years experience in channel marketing, trade marketing, or retail marketing
Experience managing retail partners such as Ulta Beauty, Target, Sephora,
Costco, or other national retailers are preferred.
Experience in Beauty, Skincare, or CPG preferred
Strong Excel and reporting skills
Experience with retail promotional programs
Highly organized with strong project management ability
Strong communication and collaboration skills

Preferred Experience:

Experience managing retail partners such as Ulta Beauty, Target, Sephora,
Costco, or other national retailers are preferred
Knowledge of sell-in vs. sell-through dynamics
Experience with retail media platforms
Familiarity with trade spend management

All your information will be kept confidential according to EEO guidelines.