Retail Channel Marketing Coordinator (Korean Bilingual)
Mid-level Affiliate Marketing role at SBT Global, Inc.. Irvine · full-time · $50,000–$60,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Help run marketing programs for partners such as Ulta, Target, Costco, beauty, and grocery retailers
- Coordinate store promotions, displays, calendars, and retail media timing
- Support trade programs, retailer reviews, forecasting, and spend-effectiveness tracking
- Match digital campaigns and creative assets to retail launches while preserving brand consistency
- Measure promotional sell-through and produce channel reports with optimization suggestions
What you bring
- Korean and English bilingual communication skills
- A bachelor’s degree in marketing, business, or a related discipline
- One to three years in channel, trade, or retail marketing
- Strong Excel and reporting ability, plus experience with retail promotions
- Organized project management with clear communication and collaboration skills
Who this fits
You'll suit this role if you can coordinate detailed retail programs, work across Sales, Operations, Finance, and brand partners, and turn channel data into next steps. The job is full-time and onsite in Irvine, with Korean and English fluency required and North American retail coverage.
From the employer
Onsite
Full Time
Salary: $50,000 ~ 60,000 (DOE)
Korean Bilingual Required
We are seeking a highly organized and performance-driven Retail Channel Marketing Coordinator to support retail and distribution channel growth across North America. This role will focus on assisting with channel-specific marketing programs that drive sell-through, retail visibility, and promotional performance. The ideal candidate will assist in translating brand strategy into retail activation and measurable results.
Key Responsibilities:
1. Retail Channel Execution
- Support marketing initiatives across key retail partners (e.g., Ulta, Target, Costco,
- specialty beauty, grocery)
- Coordinate in-store promotions, endcaps, and secondary placements
- Assist in promotional calendars and ensure timely execution
- Assist in retail media coordination (Ulta Media, Target Roundel, Amazon Ads, etc.)
2. Trade Marketing & Promotion Support
- Assist in tracking and managing TPDs, markdown programs, and co-op initiatives
- Support retailer line reviews with marketing decks and performance insights
- Coordinate promotional forecasting with Sales and Operations teams
- Assist in monitoring trade spend ROI and effectiveness
3. Campaign & Content Coordination
- Assist in aligning digital campaigns with retail launch timelines
- Coordinate with creative teams for channel-specific assets
- Assist in assuring brand consistency across all retail touchpoints
- Support influencer or paid media activations tied to retail events
4. Reporting & Analytics
- Track sell-through lift during promotional periods
- Prepare weekly/monthly channel performance reports
- Analyze campaign performance and provide optimization recommendations
- Support executive-level reporting for key accounts
5. Cross-Functional Collaboration
- Work closely with Sales, Operations, and Finance to ensure smooth execution
- Coordinate with brand partners for product updates and marketing alignment
- Assist in inventory planning alignment for major campaigns
Required Experience:
- Korean/English Bilingual
- Bachelor’s degree in Marketing, Business, or related field
- 1-3 years experience in channel marketing, trade marketing, or retail marketing
- Experience in Beauty, Skincare, or CPG preferred
- Strong Excel and reporting skills
- Experience with retail promotional programs
- Highly organized with strong project management ability
- Strong communication and collaboration skills
Preferred Experience:
- Experience working with national retail chains
- Knowledge of sell-in vs. sell-through dynamics
- Experience with retail media platforms
- Familiarity with trade spend management
All your information will be kept confidential according to EEO guidelines.
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