Marketing Ops Manager
At a glance
Mid-level Marketing Operations role at Runlayer. New York · full-time · no salary stated · we estimate $111,750–$143,000.
Runlayer has not published a salary for this role. The figure below is our estimate, not theirs.
Growth Roles summary, based on the employer's posting.
What you'll do
- Run HubSpot and connect it with Default, Lemlist, LinkedIn Sales Nav, Fireflies, and other tools
- Set lead-routing and attribution rules so campaigns, UTMs, and rep ownership stay aligned
- Shape lifecycle stages, audience groups, email hygiene, and HubSpot campaign measurement with Demand Gen
- Track pipeline, channel results, funnel conversion, and marketing-attributed revenue through dashboards
- Find automation and AI opportunities, then document workflows so teams can self-serve
What you bring
- Bring at least four years in Marketing Ops, GTM Systems, Revenue Ops, Sales Ops, or Growth Ops with hands-on system building
- Have HubSpot experience spanning both CRM and marketing automation, plus a live URL for work built in Claude Code or a similar tool
- Use data to spot patterns, make recommendations, and manage competing priorities with close attention to detail
- Communicate effectively with Marketing, Sales, and Finance, including senior stakeholders
- Use AI to rethink GTM operations and have owned systems as a primary or solo administrator
Who this fits
You’ll suit a builder who enjoys creating marketing infrastructure from scratch, working with stakeholders, and using AI in daily operations. The role fits someone comfortable with early-stage speed and cross-functional work across Marketing, Sales, Finance, and Demand Gen. It is a hybrid position in New York.
From the employer
About Runlayer
AI is transforming how every company operates, but most enterprises are stuck. They want to move fast with AI Agents, tools, and workflows, but they can't do it safely. We're fixing that.
Our team built AI Actions for OpenAI, shipped Zapier Agents to millions of users, and launched the first remote MCP server with Anthropic. We helped establish the protocol, and now we're building the platform enterprises need to actually put AI to work.
Runlayer is one platform for MCPs, Skills, and Agents: purpose-built security, fine-grained governance, and complete observability so organizations can go all-in on AI across the entire company without the risk. We just raised a $30M Series A led by Felicis, with participation from Khosla Ventures, bringing our total raised to $42M. Already trusted by Gusto, Instacart, Opendoor, dbt Labs, and Decagon.
Runlayer is hiring a Marketing Operations Manager to scale lifecycle, campaign creation, attribution, and reporting for a fast growing marketing and revenue organization. You will own reporting and analytics across our marketing systems, lead campaign operations for the demand generation team, and assist in the ownership of our marketing tech stack.
This role is a true 0 to 1 build. You are not inheriting a lot of infrastructure that is already built out. This role is for someone that enjoys setting up systems and working closely with stakeholders.
You also understand and are interested in how AI is changing the Ops game and you’re already proficient in using AI to speed up your daily workflow.
What You'll Do
Own the administration of our CRM (Hubspot) and integration of other tools into it: Default, Lemlist, LinkedIn Sales Nav, Fireflies, etc.
Build and define process for lead routing and attribution ensuring leads are attributed to the right campaigns, UTMs, and then sent to the right reps
In partnership with Demand Gen, build and define lead lifecycle, audience segmentation, and email hygiene best practices
Improve our campaign model in Hubspot so that field marketing and demand generation can demonstrate ROI
Build and maintain dashboards and reporting cadences covering pipeline generation, channel performance, funnel conversion, and marketing sourced and marketing influenced revenue
Identify opportunities to automate and redesign workflows as we scale, using better systems design and AI
Document and enable the rest of the organization to self-serve so we can keep moving fast
What You'll Need
4+ years in Marketing Operations, GTM Systems, Revenue Operations, , Sales Operations, or Growth Operations with substantial hands-on systems-building responsibility
Experience in Hubspot for both a CRM & MAP
You’ve built something in Claude Code (or similar) with a live URL that you can share
Analytical mindset: comfortable interpreting data, spotting trends, and translating findings into recommendations
Exceptional attention to detail and the ability to manage multiple priorities in a fast-paced environment
Excellent cross functional communication skills and comfort operating with senior stakeholders across Marketing, Sales, and Finance
Experience leveraging AI to reimagine how GTM ops works
Experience owning systems as the main/solo admin
Nice to Have
Experience at a developer-facing or API-first company, or selling to technical buyers
Experience building agentic workflows (multi-step AI systems, not just single prompts)
You’ve worked at an early stage company before and are comfortable with the pace a startup brings
What We Offer
We provide a competitive package designed to attract and retain top talent who can work effectively with enterprise customers.
Competitive salary and equity — compensation that reflects your expertise and customer-facing responsibilities.
Paid time off — paid vacation, paid sick leave, and paid parental leave.
Professional development — budget for conferences, courses, and certifications in AI, enterprise software, and customer success.
Top-tier equipment — your choice of laptop and accessories to create your ideal work environment.
Health benefits — comprehensive health, dental, and vision coverage.
Customer interaction opportunities — work directly with innovative companies and see the immediate impact of your work.
Not quite the right fit? Reach out to careers@runlayer.com with details about your experience and interests.
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