Public Relations Manager - Brand
At a glance
Mid-level Public Relations role at Rocket Companies. Detroit · full-time.
Pay not stated Public Relations salary
growthroles summary, based on the employer's posting.
What you'll do
- Build media programs around sports and entertainment partnerships, technology, marketing, and data stories for consumer and lifestyle outlets
- Develop relationships with local and national reporters covering lifestyle, technology, marketing, business, and sports
- Create story angles, then pitch them to reporters, editors, and producers
- Coordinate press tours, conferences, events, and speaking opportunities
- Work with internal communications, marketing colleagues, and executives to deliver campaigns and major projects
What you bring
- At least five years in public relations or a related area
- A bachelor's degree in communications, journalism, public relations, or a comparable field
- Working knowledge of Microsoft Office
Who this fits
This manager role suits someone with substantial media relations experience who can shape stories and carry campaigns through execution. The position is based in Detroit.
From the employer
As a Public Relations Manager, you will bring your creativity to the strategic direction and your skills to the execution of media relations campaigns for Rocket Companies’ FinTech brands, including Rocket Mortgage and Rocket Money. Your role is pivotal in showcasing how Rocket revolutionizes homeownership, highlighting innovations through compelling narratives in the spaces Rocket continues to grow, including: sports and entertainment partnerships, data storytelling, technology, marketing initiatives and executive thought leadership. Drawing upon your media relations expertise, you will craft and execute these stories in creative ways.
About the Role
- Develop and implement comprehensive media relations programs across focus areas including: sports and entertainment partnerships, technology, marketing, and data storytelling built for lifestyle and consumer media audiences.
- Build and maintain strong relationships with national and local media, spanning across lifestyle, tech, marketing, business and sports.
- Partner with team members to pitch and execute new and creative media relations tactics.
- Work closely with members of the team in internal communications and broader marketing functions to bring campaigns to life.
- Conceptualize, write and pitch compelling story ideas to reporters, editors and producers.
- Plan and manage press tours, conferences and events.
- Coordinate and secure speaking engagements.
- Collaborate independently with executive leadership.
- Oversee and drive large-scale, critically impactful projects for the organization.
About you
Minimum Qualifications
- 5 years of public relations or related experience
- Bachelor's degree in communications, journalism, public relations or a related field
- Proficiency in the Microsoft Office suite
What you’ll get
Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We’ve got your back. Check out our full list of Benefits and Perks.
About us
Rocket is a Detroit-based company made up of businesses that provide simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage®, which was founded in 1985. Today, we’re a publicly traded company involved in many different industries, including mortgages, fintech, real estate and more. We’re insistently different in how we look at the world and are committed to an inclusive workplace where every voice is heard. Apply today to join a team that offers career growth, amazing benefits and the chance to work with leading industry professionals.
This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws. Applicants requiring reasonable accommodations in completing the application and/or participating in the application process should contact a member of the Human Resources team, at Careers@Rocket.com.
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