Sales Marketing Manager LLH
Mid-level General Marketing role at Rivhs. Warwick Forest - Newport News, Virginia · full-time · $60,600–$83,325 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Guide prospective residents and families through meetings, tours, communications, and campus transitions
- Promote and run campus and community events while representing the facility professionally
- Coordinate assessments, approvals, deposits, refunds, and paperwork across resident services and nursing
- Build local demand for independent living, assisted living, and memory support to support occupancy
- Track leads, CRM activity, admissions records, and recurring sales and occupancy reports
What you bring
- Required sales experience and a valid driver's license
- A bachelor's degree, with supervisory, CRM, and project or process management experience preferred
- Willingness to use your personal vehicle for RHS business at least a quarter of the time
Who this fits
This role suits a sales-focused marketer who can work directly with prospective residents, families, and local professional contacts. You will report to the Director of Marketing and the Lifelong Health Director of Sales in Newport News, Virginia. The position is full-time and includes driving for business responsibilities.
From the employer
Hiring Range
$60,600.00 - $83,325.00/Annual
Actual pay is determined based on job-related factors such as relevant experience, education, credentials, skills, internal equity, and business needs.
Overview
The Marketing Manager works under the supervision of the Director of Marketing and Lifelong Health Director of Sales and is responsible for the marketing of independent living and assisted living. Responsible for coordinating events, providing tours, marketing services in the local communities and working with prospective residents and/or families to ensure a smooth transition onto the community campus.
What you will do
- Works with maintenance and housekeeping to make sure apartments and/or rooms are move-in ready and work orders are completed.
- Coordinates campus and outreach event preparations, promotion, and execution. Represents the facility in a professional and knowledgeable manner at community outreach events.
- Schedules health assessments with nursing staff and contacts physicians to secure paperwork for final approval. Maintains contact with financial advisors, lawyers, physicians, and extended family relative to depositor's move.
- Coordinates the scheduling of prospect meetings, tours, and related communications. Manages the admissions process by coordinating the timely review and approval of the required paperwork between prospective independent living & assisted living residents and other departments, including the departments of resident services, nursing, and by maintaining a database to track essential paperwork.
- Meets with prospective residents to determine their initial needs, clearly communicates information about the community and guides prospects and other visitors on walking tours as necessary. Makes recommendations for care level.
- Markets to the local community to ensure occupancy goals are met within independent living, assisted living and memory support.
- Processes deposits and refunds and prepares associated correspondence.
- Tracks leads generated and records all activity in current CRM. Maintains accurate records relative to each. Understands how to generate weekly and monthly sales and occupancy reports. Refers leads that the community cannot accommodate to other Riverside services.
- Maintains updated comparative analysis of local area retirement communities.
Qualifications
Education
- Bachelors Degree, (Preferred)
Experience
- Sales Experience (Required)
- Supervisory Experience (Preferred)
- CRM Experience (Preferred)
- Project/Process Management (Preferred)
Licenses and Certifications
- Drives personal vehicle for RHS business 25% or more of the time to perform essential functions of the job
- Valid Drivers License Required
To learn more about being a team member with Riverside Health System visit us at https://www.riversideonline.com/careers.
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