Growth Marketer
Mid-level Growth Marketing role at Resend. Remote, United States · full-time · $140,000–$180,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Track the full acquisition funnel to find growth sources, slowdowns, and opportunities
- Extend the reach of launches through external marketing and focused distribution
- Increase upgrades with lifecycle, drip, and in-product campaigns
- Use SEO and AI-search recommendations to improve landing pages
- Assess sponsorships, advertising, and events, then shift spend toward effective channels
What you bring
- Experience marketing to developers and understanding how they make decisions
- Previous ownership of free-to-paid conversion, lifecycle marketing, or activation
- Strong analytical judgment with fluency in funnels, cohorts, and measurement
- Clear writing and fast execution of early-stage experiments
- Ability to build attribution and testing systems, manage lean budgets, and make website updates independently
Who this fits
You'll suit a hands-on growth role focused on developer audiences, funnel analysis, conversion, and rapid testing. The job is fully remote within UTC-3 through UTC-8, with some travel for offsites, conferences, meetups, and similar events. You'll work autonomously on a small marketing team with flexible hours.
From the employer
Resend is growing fast, and there are now over 3 million developers using it.
We're a small marketing team focused on content, social, events, and community. Now, we're looking for our first Growth Marketer to bring visibility to our funnel: measuring what's working, fixing what isn't, and creating experiments.
This role is fully remote based in UTC-3 to UTC-8 time zones, with some expected travel for team offsites, conferences, meetups, and more.
Read more about how we work, how we hire, and what we value here.
In this role, you will…
Own the acquisition funnel end-to-end: understand where sign-ups come from, which channels are accelerating or stalling, and why
Amplify externally what we build internally: turn launches into extended reach without just throwing money at the problem
Optimize free-to-paid conversion: find the features that drive upgrades, and build the campaigns (drip, in-product, lifecycle) that surface them at the right moment
Improve our landing pages with real data: get into the weeds of traditional SEO and AI recommendations (AEO/GEO)
Evaluate paid spend: see how sponsorships, ads, and events affect our distribution. Double down on what works, and consider dropping what doesn't
You will be a great fit if you...
Understand how developers think and how to market to them
Have owned free-to-paid conversion or lifecycle/activation before
Are genuinely analytical and comfortable with data, fluent in funnels and cohorts
Write clearly and ship fast: a v0 experiment this week beats a perfect plan next month
Think critically about a data point, and go deep into how that's measured
You will be an exceptional fit if you also...
Can set up attribution and experimentation infrastructure yourself, not just brief someone else to
Can run lean and make a small budget go far
Understand that not every investment needs to have a short term effect
Have a technical background to make website changes on our own
What it means to join the team:
Autonomy to "just ship it"
AI-native mentality with unlimited token policy
Attention to detail with everything that we do
100% remote team with flexible working schedules
Modern data stack (Snowflake, PostHog, Baremetrics, Metabase)
Honest and low-ego team
Ownership of problems and solutions
Comp: $140,000 - $180,000 USD, commensurate with experience
Learn more about how we work:
About Resend
We are building the modern email sending platform for developers. We care deeply about quality, craft, and the developer experience.
Our fully remote team of 50 spans 15 countries and counting. We're backed by a16z, Y Combinator, and others. Meet the humans →