Social Media & SEM Specialist

RELX relx.com Open · verified Sep 21, 2026

2 Locations Full-time Mid-level Paid Search / PPC

At a glance

Mid-level Paid Search / PPC role at RELX. 2 Locations · full-time.

Pay not stated Paid Search / PPC salary

RolePaid Search / PPC

SeniorityMid-level

Location2 Locations

EmploymentFull-time

PostedAug 11, 2026 · 5w ago

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll run social strategies and calendars across Facebook, Instagram, X/Twitter, LinkedIn, TikTok, YouTube, Pinterest, and Threads
You'll create, schedule, and refine copy, visuals, video, stories, reels, and carousels within brand standards
You'll launch and optimize paid social and SEM, managing bids, budgets, targeting, tests, and remarketing
You'll track conversion paths and report on reach, clicks, conversions, ROI, CTR, CPA, and ROAS with recommendations
You'll coordinate with digital, creative, PR, customer service, and product teams on assets, responses, and issues

What you bring

You bring a bachelor's degree in marketing, communications, digital media, or a related field, or equivalent experience
You bring two to four years of hands-on social media marketing experience across multiple platforms
You've managed paid social, A/B tests, and B2C and/or B2B brand campaigns
You can use GA4, Google Ads, Search Console, and Google Tag Manager to measure performance
You translate metrics into action while managing multiple projects and learning enterprise AI tools quickly

Who this fits

This suits a data-focused social marketer who can combine content, paid media, SEM, conversion tracking, and reporting. You'll need strong writing, visual storytelling, organization, and collaboration skills. The listing places the role in the Philippines but gives no more specific location or schedule.

From the employer

Supports Regulatory Compliance in managing corporate social channels, executing paid advertising campaigns, and driving engagement aligned with RELX brand standards.

Key Responsibilities:

Develop, implement, and manage social media strategies across [platforms: Facebook, Instagram, X/Twitter, LinkedIn, TikTok, YouTube, Pinterest, Threads, etc.].
Create, curate, and schedule compelling content (copy, visuals, video) aligned with brand voice and campaigns.
Monitor, respond to, and engage with audiences to foster community and brand loyalty.
Stay current with social media trends, platform updates, and best practices; propose innovative ideas and experiments.
Manage social media calendars, stay within brand guidelines, and ensure timely content delivery.
Plan, build, and execute paid social campaigns (ad copy, targeting, budgets, A/B testing) and optimize for performance.
Manage campaign budgets, bidding strategies, and audience targeting
Track, analyze, and report on KPIs (reach, engagement, clicks, conversions, follower growth, ROI) with actionable insights.
Monitor and improve Quality Score, CTR, CPA, and ROAS
Implement and optimize remarketing and audience segmentation strategies
Identify opportunities to scale high performing campaigns
Troubleshoot campaign performance issues proactively
Work in conjunction w/ Digital Team to manage SEM campaigns driving web traffic.
Collaborate with designers and creators to produce high-quality assets (graphics, short videos, stories, reels, carousels).
Support social listening and competitive analysis to inform strategy.
Coordinate with PR, customer service, and product teams for crisis management and timely responses.
Monitor compliance with platform policies and legal considerations (disclosures, copyright).

Analytics, Tracking, and Reporting:

Implement and maintain accurate conversion tracking using Google Tag Manager
Analyse performance using GA4, Google Ads, and Search Console
Build clear, client ready performance reports and dashboards
Provide insights and recommendations based on data trends
Monitor conversion funnels and recommend CRO improvements
Forecast traffic, leads, and paid media performance where required

Required Qualifications:

Bachelor’s degree in marketing, communications, digital media, or a related field (or equivalent experience).
2–4 years of hands-on social media marketing experience.
Demonstrated success managing social accounts and campaigns across multiple platforms.
Experience in B2C and/or B2B brands.
Knowledge of SEO, SEM, and content marketing integration.
Familiarity with paid social advertising (Facebook/Instagram Ads, LinkedIn Ads, TikTok Ads) and A/B testing.
Strong written and visual storytelling skills with a keen eye for detail.
Proficiency with social media management and analytics tools (e.g., Meta Business Suite, Sprout Social, Hootsuite, Sprinklr, Buffer; Google Analytics is a plus).
Experience with basic graphic design and video editing tools (e.g., Canva, Adobe Creative Suite, CapCut).
Data-driven mindset with the ability to analyze metrics and translate insights into actionable strategy.
Excellent time management, organization, and ability to manage multiple projects simultaneously.
Strong interpersonal and collaborative skills.
Ability to quickly learn and apply enterprise AI tools and technologies to support technical workflows and business objectives.

Preferred Qualifications:

• Multilingual abilities or experience targeting diverse audiences.

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