Performance Marketing Manager - (12 Month FTC)

Rail Delivery Group Open · verified Sep 10, 2026

On-site London Full-time Manager Performance Marketing

Mid-level Performance Marketing role at Rail Delivery Group. London · full-time · no salary stated · we estimate £58,000–£65,000.

Estimated pay

Rail Delivery Group has not published a salary for this role. The figure below is our estimate, not theirs.

£58,000 – £65,000

What the middle half of mid-level performance marketing roles in London paid, among postings that did state a salary.

Worked out from 6 postings that stated pay, median £58,000. Last updated Mar 10, 2026.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Lead the media agency delivering always-on acquisition for Railcards and National Rail 2FOR1 offers
Oversee Paid Search, Paid Social, Display and Affiliate activity, improving campaigns through ongoing optimisation
Review campaign and website data to find trends, opportunities and practical improvements
Turn agency and internal analytics into clear performance reports and stakeholder recommendations
Control performance marketing budgets and results against agreed KPIs

What you bring

Experience managing media agencies plus working knowledge of Paid Search, Paid Social, Display and Affiliate Marketing
Ability to create, deliver and evaluate performance marketing plans against agreed objectives
Strong stakeholder management across agencies, internal and external marketing teams, and suppliers
Confidence measuring channel results through CPA, conversion rate, ROAS, CTR and revenue contribution

Who this fits

This role suits a self-motivated performance marketer who can direct agencies, interpret results and communicate with varied stakeholders. It is a twelve-month fixed-term contract based onsite in London, with flexible working arrangements available.

From the employer

Closing Date for Applications

11th September 2026

Salary Range

38162 - 45,000 per annum

What is the purpose of this job?

We’re looking for a Performance Marketing Manager to oversee always-on acquisition activity for Railcards and National Rail 2FOR1 offers, ensuring campaigns maximise return on investment and contribute to business growth.

The Performance Marketing Manager will act as the day-to-day lead for our media agency, ensuring campaigns are delivered effectively across Paid Search, Paid Social, Display and Affiliate channels, with a focus on continuous optimisation and delivering measurable results.

What can I expect to do in this job?

They will analyse campaign and website performance data, identifying trends, opportunities and actionable insights to improve future activity. They will also produce performance reporting using agency data and internal analytics tools, translating complex information into clear recommendations for stakeholders.

The successful candidate will take ownership of performance marketing budgets and results, working closely with agency partners and internal teams to drive continual improvement and deliver against agreed KPIs.

Requirements

The ideal person will be:
Self-motivated with proven experience of media agency management and a working knowledge and understanding of Paid Search, Paid Social, Display and Affiliate Marketing.It is essential you can demonstrate experience or competence of:
Use knowledge and expertise acquired through professional qualification or past work experience to develop, implement and evaluate performance marketing plans, delivering to agreed objectives. 
Work with agencies to define media plans from briefing to delivery, providing direction on tactical optimisations.
Stakeholder management: communicate effectively and frequently with multiple stakeholders, including media agencies, marketing teams internally and externally and suppliers.
Measure, monitor and report marketing results and impact with insightful key learnings.
Experience of Google Analytics (GA4) or other digital analytics platforms would be advantageous but is not essential.
Strong understanding of performance marketing metrics including CPA, conversion rate, ROAS, CTR and revenue contribution, with the ability to assess channel performance and recommend improvements.

Benefits

Why Work for RDG?

We offer a highly competitive package, including:

75% discount on rail travel (for work and leisure), plus international rail discounts
30 Days annual leave (plus buy/sell options and additional leave for key life events)
Two Personal Development Days are granted to employees annually
Interest-free Season Ticket Loan for commuting costs
Enhanced family leave – 30 weeks full pay for maternity, adoption, surrogacy, and shared parental leave
Pension scheme – up to 8.64% employer contribution
Subsidised Private Medical Insurance (Vitality PPP) and Health Cash Plan (Healthshield)
Access to our flexible benefits portal - a central hub for accessing retail discounts, shopping, dining, travel, and entertainment perks
Flexible working arrangements available