Assistant Brand Manager
At a glance
Manager-level Brand Marketing role at Pzcussons. Manchester · full-time · no salary stated · we estimate £45,150–£56,875 across the United Kingdom.
Pzcussons has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Help execute the brand’s year-long growth plan, building brand strength and supporting market-share gains
- Coordinate campaigns across channels so consumers get a consistent experience that supports sales
- Create brand messaging, in-store activity and shopper plans that make the brand stand out
- Use brand results, market information and consumer insight to recommend adjustments to marketing plans
- Track brand financials, monthly marketing reports and KPIs, while briefing agencies and supporting digital and customer-care activity
What you bring
- You have worked in marketing, brand management or a similar role, delivering campaigns from initial planning through launch
- You can interpret market research, consumer insight and performance data to identify opportunities and recommend action
- You bring strong project coordination, clear communication and experience working with agencies or outside partners
- You have commercial and financial awareness, with familiarity using marketing tools and digital channels
Who this fits
This Manchester-based role suits someone with hands-on campaign experience who can balance consumer creativity with commercial decisions. You’ll work within a brand team and alongside the wider marketing function.
From the employer
POSITION SNAPSHOT
- Role: Assistant Brand Manager, Marketing
- Location: Manchester
- Contract: Permanent
WHY US AND WHY THIS ROLE
Seize the opportunity to be part of a unique business with an exciting vision for the future - where we dare to be bold, discover what’s possible, and do incredible. Dare. Discover. Do.
At PZ Cussons, we offer five big reasons that people join and stay: Futureproof Our Brands, Create Your Own Impact, Accelerate Your Craft, Flexibility to Perform, And Collaborate with Intent.
As an Assistant Brand Manager, you’ll help shape what’s next for one of our much-loved brands: Original Source, Childs Farm or Cussons. You’ll turn brand strategy into marketing that gets noticed, supporting growth plans, integrated campaigns and shopper activity that strengthen the brand and drive market share growth. Working within a close-knit brand team and alongside our wider marketing function, you’ll bring together consumer insight, commercial thinking and creativity to turn ideas into action. It’s an opportunity to make a real impact on how your brand grows, evolves and connects with consumers.
WHAT YOU’LL BE DOING
- Shape and deliver key parts of the brand's 12-month growth plan, helping strengthen brand equity and grow market share.
- Bring integrated campaigns to life across channels, creating consistent experiences that build consumer engagement and support sales growth.
- Develop brand communications, in-store execution and shopper plans that make the brand visible, distinctive and memorable.
- Turn brand performance, market data and consumer insight into clear recommendations that keep plans relevant and competitive.
Build understanding of the brand P&L, monthly M&C reporting and KPIs so decisions are grounded in commercial performance.
Protect the brand's positioning and standards while briefing agencies and supporting digital platforms and the customer care journey.
WHAT YOU’LL BRING
- Experience in marketing, brand management or a similar role, with involvement in campaigns from planning through to delivery.
- Confidence using market research, consumer insight and performance data to spot opportunities and shape action.
- Strong project management and organisation, with the ability to keep several priorities moving without losing attention to detail.
- Clear written and verbal communication, plus experience working with agencies or external partners.
Creative problem-solving and the confidence to champion new ideas, challenge convention and work through ambiguity.
Commercial awareness, including financial literacy, and familiarity with marketing tools and digital channels.
WHAT YOU’LL GET IN RETURN
MyBenefits brings together your total rewards in one place, giving you the flexibility to choose what matters most. Key benefits we offer include:
- Flexible holiday options, including buy and accrual
- Hybrid/electric car scheme, cycle to work & free mortgage advice
- Discounted and complimentary PZ products
- Onsite gym (where available)
OUR PURPOSE, CULTURE AND VALUES
At PZ Cussons, our purpose is For Everyone, For Life, For Good. Guided by our BEST values, Bold, Energetic, Striving and Together, we nurture a culture where people feel empowered to grow, perform and make a meaningful difference every day.
We retain the pioneering spirit of our founders, by building portfolios of locally-loved brands across our key markets in the UK, ANZ, Nigeria and Indonesia, backed by the manufacturing scale and capability of a global business.
Spanning Personal, Home, and Baby Care, our products are trusted by millions of consumers worldwide, including Carex, Childs Farm, Cussons Baby, Imperial Leather, Morning Fresh, Original Source, Premier, Sanctuary Spa and St. Tropez.
INCLUSION AND FAIRNESS
We’re committed to building diverse teams that reflect our consumers and communities, creating an inclusive environment where everyone feels respected and able to thrive. If you need any adjustments during the process, just let us know.
Dare to be bold, Discover what’s possible, and Do the incredible.
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