Market Analyst - Strategic Planning

Puig puig.com Open · verified Sep 16, 2026

Barcelona Mid-level Market Research

Mid-level Market Research role at Puig. Barcelona.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Assess macroeconomic and external signals, then explain their impact on Puig’s markets, categories, and brands
Analyze market growth, category movements, competitors, sell-in, sell-out, and market share to surface strategic opportunities and risks
Build the evidence base for planning cycles and keep strategic materials accurate, consistent, and robust
Track performance indicators, diagnose gaps against plan, and explain the drivers behind them
Turn complex analysis into executive-ready strategy decks and insights for senior leadership discussions

What you bring

Three to five years in market analysis, analytics, strategy, or consulting
Strong analytical skills, including the ability to organize and synthesize data
Advanced Excel and PowerPoint skills; BI tools and Think-cell are useful extras
Clear communication, with rigorous, proactive, detail-focused execution
Fluency in English and Spanish

Who this fits

You’ll suit a Barcelona-based role that works across Strategic Planning, Market Intelligence, Consumer Insights, Finance, Markets, and Brand teams. The work favors someone comfortable with executive communication, detailed analysis, and cross-functional coordination. Beauty or luxury experience is helpful but not required.

From the employer

The Opportunity

We are looking for a highly analytical and curious Market Analyst to join the Strategic Planning team at Puig. This role will play a critical part in building the fact base that underpins Puig’s strategic decisions, translating complex market, industry, and macroeconomic data into clear, actionable insights. Working closely with the Strategic Planning Manager and reporting to the Strategic Planning director, you will contribute to developing strategic assumptions and building the strategic fact base.

What you'll get to do

Macro & External Insights: Assess macroeconomic dynamics (GDP, inflation, consumer confidence, FX, etc.) and external signals, translating them into clear implications for Puig’s markets, categories, and brands.
Market & Industry Analysis:
- Analyze market performance, market growth forecast, category trends, and competitive dynamics to inform future growth outlooks and strategic implications.
- Monitor Sell Out/Sell In data, market shares, and growth drivers to identify opportunities and risks to the strategy.
- Track and interpret industry trends, innovations, and best practices to inform strategic thinking.
Strategic Planning Support: Build the analytical foundation for key planning cycles (e.g., 3YBP, long-term strategy) leveraging macro, industry and market insights, coordinating inputs and influencing x-functional stakeholders, while ensuring consistency, accuracy, and robustness of data across all strategic materials.
Performance Tracking: Monitor key indicators, identify deviations vs. plan, and provide analytical diagnosis of underlying drivers and implications.
Insight Generation and Executive Communication: Synthesize complex data into clear, actionable insights, contributing to high-impact strategy decks and senior leadership discussions.
Collaboration & Stakeholder Engagement: Work closely with Market Intelligence, Consumer Insights, Finance, Markets, and Brand teams to gather insights and validate analyses.

We'd love to meet you if you have

3–5 years in market analysis, or analytics roles in strategy or consulting
Strong analytical mindset with ability to structure and synthesize data
Advanced Excel & PowerPoint (BI tools and Think cell a plus)
Clear communicator with executive-ready output quality
Proactive, rigorous, and detail-oriented
Fluent in English and Spanish
Beauty/luxury industry exposure is a plus.

We welcome Creators Of All Kinds. If you are unsure of meeting all the requirements but trust you have the transferable skills to excel in this role, complete the application and our teams will get in touch if you are selected for an interview.

A few things you'll love about us

An entrepreneurial, creative and welcoming work culture
A range of learning and development opportunities
An international company with plenty of opportunities to grow
A competitive compensation & benefits package