Junior Brand Executive

PropertyGuru is Southeast Asia’s leading PropTech company, and the preferred destination for over 32 million property seekers monthly to connect with over 50,000 agents monthly to find their dream home. PropertyGuru empowers property seekers with more than 2.1 million real estate listings, in-depth insights, and solutions that enable them to make confident property decisions across Singapore, Malaysia, Thailand and Vietnam.

PropertyGuru.com.sg was launched in Singapore in 2007 and since then, PropertyGuru Group has made the property journey a transparent one for property seekers in Southeast Asia. In the last 18 years, PropertyGuru has grown into a high-growth PropTech company with a robust portfolio including leading property marketplaces and award-winning mobile apps across its markets in Singapore, Malaysia, Vietnam, Thailand as well as the region’s biggest and most respected industry recognition platform – PropertyGuru Asia Property Awards, events and publications across Asia.

For more information, please visit: PropertyGuruGroup.com; PropertyGuru Group on LinkedIn.

Recognised as a Top Employers Certified* organisation, we’re proud to be among the best workplaces in the region—celebrating an inclusive culture of excellence, growth, and well-being.

1. Job Summary

Batdongsan.com.vn is looking for a new member to join the Brand Marketing team.

This role covers two main areas:

• Managing PR content operations on the Batdongsan.com.vn website

• Coordinating content production and management across the brand's social media channels

This role suits you if you:

• Enjoy writing and building content, with strong editing skills

• Are organized and able to self-manage your work effectively

• Proactively apply AI tools to optimize your working efficiency

Our work processes and tools have already been standardized by the team, making it easy for you to learn and grow throughout your work.

2. Key Responsibilities

2.1. Take charge of content operations on the Batdongsan.com.vn website

PR Booking Operations

• Receive and support the handling of PR posting requests from clients and internal departments

• Review content and materials in line with company procedures; edit or provide revision feedback as needed; format articles to meet the standards of each placement; coordinate with content partners to ensure posts go live on time and in the correct placement

• Track posting results and compile periodic reports.

Product & Market Communications

• Support the editing of communication content for new products, market reports, brand campaigns, and customer engagement activities

Content Production

• Collaborate with the Brand and SEO teams to produce content aligned with assigned topic clusters, based on user search intent

Cross-functional Coordination

• Work with the Sales team, content partners, and other relevant departments to ensure effective and timely execution

2.2. Take charge of content and operations for posts on Batdongsan.com.vn's social media pages

Co-develop and edit content

• Execute against existing monthly content direction, weekly posting plans, and performance data

• Edit content to align with Brand Voice (professional yet approachable) and adapt it to the specifics of each platform

Image and video production per the existing weekly posting plan

• Produce independently or work with the creative team to create supporting visuals using available templates or prompts (using the AI tools provided or basic design tools);

• Edit short videos (adding subtitles, music, and cuts) using CapCut or an equivalent app.

Scheduling and operations

• Schedule posts and carefully check their display before publishing;

• Monitor initial engagement (comments, inbox) and report sensitive situations to the direct manager.

Owned-channel development and automation:

• Support Facebook channel growth in the initial phase, expanding to TikTok and YouTube in later phases;

• Standardize and automate operating processes.

2.3. Coordinate the rollout of communications campaigns and other tasks as assigned from time to time.

3. Requirements

3.1. Required

• Experience: experience in a content, social, or communications role.

• Strong editing skills: fast comprehension, ability to spot content and formatting errors; clear, accurate writing.

• Strong writing skills: particularly the use of hooks, and the ability to turn dry information into an easy-to-digest story.

• Process thinking: comfortable working from checklists, with a clear understanding of coordination workflows.

• Disciplined, careful, and able to handle multiple tasks in parallel effectively.

• Proficient in Canva and CapCut, and skilled at using AI tools (ChatGPT, Claude, Gemini) to brainstorm, build outlines, generate visual ideas, and optimize workflows.

• Clear, constructive communication and strong teamwork.

3.2. Preferred

• Knowledge of real estate, or willingness to learn quickly to support the assigned content topics.

• An open mindset, ready to adopt new tools and workflows.

4. Work Arrangement and Benefits

• Working arrangement: fixed-term full-time employee

• Location and working hours: hybrid working at PropertyGuru Vietnam's head office in Hanoi

• Direct reporting line: Brand Manager.

• Tools: provided with AI tools to support the role.

• The scope of work may be adjusted flexibly per management's assignment.

Our commitment to you:

• Hybrid flexible working that focuses on outcomes over hours.

• Holistic rewards package covering your financial, physical & mental health.

• Multi-directional career development across all levels.

• Inclusive benefits like equal paternity leave, supporting all employees in work-life balance.
  
  

At PropertyGuru, you’ll be part of a Top Employers Certified* company that puts people at the heart of everything we do.