Digital and Social Media Manager
At a glance
Manager-level Social Media role at Power International Holding. Qatar.
Pay not stated Social Media Manager salary
growthroles summary, based on the employer's posting.
What you'll do
- Build and run social media plans tied to business goals, benchmark trends, and measurable KPIs
- Coordinate copywriters, designers, marketing teams, tenants, and vendors to produce platform content
- Track SEO, engagement, reach, conversions, and campaign outcomes, then recommend content improvements
- Run the loyalty program across budget, systems, operations, partner coordination, events, and reporting
- Oversee websites, microsites, mobile applications, CRM flows, and technical system changes
What you bring
- At least eight years of work experience, including five years in directly relevant roles
- A bachelor's degree in marketing or digital media
- Strong command of digital marketing, social platforms, online advertising, SEO, content creation, and copywriting
- Experience using social analytics tools to assess and improve campaign performance
- ERP capability, with SAP functional knowledge preferred for success
Who this fits
You will suit a manager-level role combining social strategy, content, analytics, SEO, loyalty programs, and digital systems oversight. The position also calls for communication with online communities, partners, influencers, tenants, vendors, and internal teams. GCC experience would be an advantage.
From the employer
Job Summary
The Digital and Social Media Manager is responsible for planning, developing, implementing, and managing strategies for the social media accounts that align with business goals based on current benchmark trends. Determines how effectively the business will be able to portray its brand value online. Increase brand awareness, improve marketing efforts and ensure specific objectives and ROI is reported.
Job Responsibilities 1
Develop, implement, and manage social media strategy.
Define and track key social media KPIs, manage content, and evaluate campaign success.
Stay updated on social media best practices and technology trends.
Collaborate with copywriters and designers to create engaging content, while also coordinating efforts with marketing team, tenants, and vendors.
Communicate with industry professionals and influencers via social media to create a strong network.
Monitor SEO and user engagement and provide recommendations for optimizing content.
Set up and monitor information flow within CRM and with other business-critical systems.
Managing loyalty program, including budget, systems, operations, and reporting.
Establish and maintain relationships with partners in order to maintain and coordinate the effective delivery of loyalty programs, events and campaigns.
Oversees the technical aspects of existing systems, websites, microsites, mobile applications, guiding team members in technical matters, and supervising system modifications.
To implement digital and social media strategies that align with business goals based on current benchmark trends.
Job Responsibilities 2
Additional Responsibilities 3
Job Knowledge & Skills
In-depth understanding of digital marketing strategies, social media platforms, and online advertising techniques to develop and execute effective digital marketing campaigns.
Proficiency in social media analytics tools to track, analyze, and optimize campaign performance metrics, such as engagement, reach, and conversions.
Strong content creation and copywriting skills to develop engaging and shareable content for various social media platforms, including text, images, and videos.
Knowledge of SEO principles and best practices to optimize website content and increase organic visibility and traffic.
Excellent communication and interpersonal skills to interact with online communities, respond to customer inquiries and feedback, and maintain a positive brand image across digital channels.
ERP knowledge preferably SAP functional skills are a requirement to be successful in this role.
Job Experience
Minimum 8 year(s) working experience, 5 year(s) relevant working experience, 2 year (s) GCC is a plus
Competencies
AgilityBuild High-Performing TeamsAI FluencyProvide DirectionResilienceQuality_321977507Leadership_321977503Social Media Strategy L3Product/Service Management L3Brand Visibility L3Social Media Metrics L3Digital Content L3Education
Bachelor's Degree in Marketing or Digital MediaNot this one either?
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