Sr. Manager, Ads Product Marketing- PerformanceAutomation
At a glance
Senior Product Marketing role at Pinterest. Remote, United States · $163,639–$336,903 base.
growthroles summary, based on the employer's posting.
What you'll do
- Set the marketing direction and launch plans for Pinterest’s ads automation products
- Lead and coach product marketers working on automation and ads delivery initiatives
- Use advertiser feedback, market shifts and performance data to shape recommendations and product roadmaps
- Build positioning and launch execution with product, engineering, sales and other partner teams
- Track launches and adoption, then use results to adjust the strategy
What you bring
- Substantial experience in advertising, ad tech, product marketing, measurement or a related area
- Deep knowledge of digital ad delivery and performance automation, including bidding or optimization
- A record of taking complex products to market with multiple teams involved
- Strong people leadership experience, including coaching and developing teams
- A related degree or equivalent professional experience
Who this fits
This senior role suits a product marketing leader with deep digital ads automation expertise and experience managing a team. You’ll need to work from a commutable distance to an office hub in San Francisco, Los Angeles, Chicago, Seattle or New York, with in-person collaboration once or twice every six months. Relocation assistance is unavailable.
From the employer
About Pinterest:
Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product.
Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible.
At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI.
Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here.
Millions of people across the world come to Pinterest to find new ideas every day. It’s where they get inspiration, dream about new possibilities and plan for what matters most. Our mission is to help those people find their inspiration and create a life they love. As a Pinterest employee, you’ll be challenged to take on work that upholds this mission and pushes Pinterest forward. You’ll grow as a person and leader in your field, all the while helping users make their lives better in the positive corner of the internet.
Pinterest is looking for a Senior Manager, Ads Product Marketing - Ads Automation to lead a key area of our ads delivery and automation product marketing strategy. In this role, you will help shape how Pinterest brings automation solutions to market, enabling advertisers to better understand performance, value Pinterest media accurately, and improve business outcomes. You will work at the intersection of product, market, and customer needs, translating ads delivery and automation complexity into clear strategy, positioning, and go-to-market execution.
As a senior leader on the Ads Product Marketing team, you will oversee a team responsible for advancing Pinterest’s automation capabilities across areas such as bidding, targeting, or creative. You will partner closely with Product, Engineering, Sales, Marketing Science, and Business Development to influence roadmaps, guide launches, and drive adoption of solutions that help advertisers automate how to reach their performance goals on Pinterest.
What you’ll do
- Lead product marketing strategy and execution for a core area of Pinterest’s automation portfolio
- Manage and develop a team of PMMs responsible for complex, cross-functional automation and delivery initiatives
- Use advertiser needs, market trends, customer feedback, and competitive insights to shape recommendations and influence partner roadmaps
- Drive positioning, messaging, go-to-market planning, and launch execution for automation and delivery products and capabilities
- Partner with Product, Engineering, Sales, Marketing Science, and Business Development to align on priorities, readiness, and success metrics
- Help advertisers maximize performance through adoption of our suite of automated solutions
- Define and track success metrics for launches and ongoing adoption, using data and feedback to refine strategy over time
- Build the processes, forums, and cross-functional operating rhythms needed to keep high-priority initiatives moving effectively
- Translate complex ads delivery and optimization concepts into clear narratives for internal stakeholders, sales teams, and advertisers
What we’re looking for
- Significant experience in advertising, ad tech, product marketing, measurement, delivery, or a closely related field
- Deep expertise in digital ads delivery and the broader automation and performance ecosystem, including areas such as bidding, optimization, delivery, automation, or related solutions
- Experience leading go-to-market strategy for complex products or solutions with multiple cross-functional stakeholders
- Experience using customer insight, market analysis, and performance data to shape strategy and influence product direction
- Strong people management experience, with a track record of coaching and developing high-performing teams
- Strong cross-functional leadership and stakeholder management skills, with the ability to drive alignment across Product, Sales, and other partner teams
- Excellent written and verbal communication skills, with the ability to simplify complex concepts for different audiences
- High judgment, strong prioritization skills, and comfort operating in ambiguity
- Experience using AI and analytical tools to accelerate research, synthesis, and execution, with strong judgment around accuracy, quality, and ownership of final outputs
- A passion for Pinterest
- Bachelor’s degree in a related field or equivalent experience.
In office Statement:
- We recognize that the ideal environment for work is situational and may differ across departments. What this looks like day-to-day can vary based on the needs of each organization or role.
- This role will need to be in the office for in-person collaboration 1-2 times every 6-months and therefore needs to be in a commutable distance from one of our office hubs based in San Francisco, Los Angeles, Chicago, Seattle or New York.
This position is not eligible for relocation assistance.
At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.
Information regarding the culture at Pinterest and benefits available for this position can be found here.
US based applicants only$163,639—$336,903 USDOur Commitment to Inclusion:
Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require a medical or religious accommodation during the job application process, please complete this form for support. By submitting this application, I certify that all information submitted in my application and throughout the hiring process is true, accurate, and complete to the best of my knowledge. I understand that any false statement, omission, or misrepresentation may disqualify me from employment consideration or result in termination if discovered after hire.Not this one either?
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