growthroles

Innovation Marketing Manager

Philips philips.com Open · verified Sep 21, 2026
Shanghai Full-time Manager General Marketing

At a glance

Mid-level General Marketing role at Philips. Shanghai · full-time.

Pay not stated General Marketing salary

RoleGeneral Marketing
SeniorityManager
LocationShanghai
EmploymentFull-time
PostedJul 25, 2026 · 8w ago
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Plan and develop innovation for Philips Personal Health male-grooming products
  • Build the product range and roadmap, balancing performance, price, and timing
  • Lead products, solutions, services, and lifecycle work from definition through launch and maintenance
  • Set a locally compelling proposition for every product innovation

What you bring

  • At least five years in marketing, with results spanning both revenue and profit
  • Experience defining product propositions and leading cross-functional teams through innovation delivery
  • Marketing experience covering activation, consumer motivations, and customer insights
  • Working knowledge of digital marketing, CRM, e-commerce, and multi-channel environments
  • Fluent written and spoken Chinese and English

Who this fits

You’ll suit a marketing manager role centered on product innovation, local propositions, and cross-functional delivery for male-grooming products. You’ll need to work in person at least four days each week for office-based work in Shanghai. A business or strategic marketing degree is preferred, and you’ll need to understand profit-and-loss accounts.

From the employer

Job Title

Innovation Marketing Manager

Job Description

Your role:
• To be in charge of Philips Personal Health products(Male grooming )innovation planning and development
• Develop winning and effective product range and innovation roadmap
• Drive definition, development, introduction and maintenance of the products/solutions/ lifecycle and services, in line with portfolio marketing strategy, to get the optimal combination of performance and price in time

• Be responsible to define local winning proposition for each product innovation


You're the right fit if:

•Minimum 5 years of experience in marketing role with a proven track record on delivering top- and bottom-line business results

•Experience with product innovation, include proposition definition and E2E lead cross functional teams to deliver new innovations to the market •University degree with Business/ Strategic Marketing direction is preferred •Experience with marketing activation, and strong understanding of consumer motivations and insights

•A solid understanding of digital marketing, CRM and e-commerce. Is able to demonstrate understanding of digital landscape and multi-channel environment.

•Ability to understand Profit & Loss account.

•Fluency in written/spoken Chinese and English.


How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 4 days per week.

About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
• Learn more about our business.
• Discover our rich and exciting history.
• Learn more about our purpose.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here.

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