Content Manager
At a glance
Manager-level Content Creation role at Pets at Home. Handforth.
Pay not stated Content Manager salary
growthroles summary, based on the employer's posting.
What you'll do
- Set the editorial direction for Pets Talk, Pets Magazine and YouTube alongside the Senior Content & Social Media Manager
- Plan editorial schedules, commission long-form work and deliver content across multiple channels
- Use SEO, audience insight and performance data to improve how content reaches and engages pet owners
- Work with veterinary experts and internal teams to create educational content and explore video, audio and new formats
What you bring
- At least two years creating long-form editorial content
- Strong writing, editing and storytelling skills, with knowledge of content strategy, SEO and audience growth
- Experience running editorial calendars and multi-channel content plans, then improving them using performance insights
- You have worked with YouTube, video, publishing or content marketing
Who this fits
This suits an experienced content professional who can shape editorial work and grow audiences across owned channels. The role works on a hybrid basis from the Support Office in Handforth, Cheshire.
From the employer
Drive Content, Grow Audiences and Build the Future of Pet Care Content!
Are you a natural storyteller with a passion for creating content that truly makes a difference? At Pets at Home, we're looking for a Content Manager to lead and evolve our owned content channels, helping millions of pet parents access trusted advice, inspiring stories and expert guidance throughout every stage of their pet ownership journey.
About the Role
Working closely with our Senior Content & Social Media Manager, you'll shape the editorial direction of channels including Pets Talk, Pets Magazine and YouTube, creating engaging, expert-led content that strengthens our position as the UK's leading pet care brand. From developing editorial plans and commissioning content, to optimising performance through SEO, audience insight and emerging AI tools, you'll play a key role in how pet owners discover, engage with and trust our brand.
You'll collaborate with veterinary experts, Marketing, CRM, Commercial and Pets Foundation teams to deliver content that educates, inspires and drives meaningful engagement, while identifying new opportunities across video, audio and emerging content formats.
The role offers hybrid working from our Support Office in Handforth, Cheshire.
About You
With a minimum of 2 years' experience creating long-form editorial content, you'll be an experienced content professional with exceptional writing, editing and storytelling skills, alongside a strong understanding of content strategy, SEO and audience growth.
You'll have experience managing editorial calendars, delivering multi-channel content plans and using performance insights to continuously improve results.
Experience with YouTube, video content, publishing or content marketing is essential, while knowledge of the pet care sector, podcasting or content creation tools would be a bonus.
Why Join Us?
This is an exciting opportunity to shape the future of content for one of the UK's most loved brands. You'll have the freedom to create best-in-class editorial, video and storytelling experiences that help millions of pet owners care for their pets with confidence, while building Pets at Home's reputation as the go-to destination for pet expertise and inspiration.
Ready to create content that pets and their people will love? We'd love to hear from you!
Pets just see people. They aren’t biased and they don’t discriminate. We take our inspiration from pets, and we value and respect difference in all its forms. Our aim is to reflect the diversity of the communities we operate in, and every colleague can help us achieve this. We encourage our people to be themselves so even if your skills and experience don’t perfectly align, if you think you can make a unique contribution through your values and behaviours, we want to hear from you!
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