growthroles

Associate Product Marketing Manager

Perplexity Open · verified Jul 30, 2026
San Francisco New York Full-time Manager Product Marketing

Mid-level Product Marketing role at Perplexity. San Francisco · full-time · $135,000–$155,000 base.

SalaryStated by Perplexity
$135,000 – $155,000
Base salary for this role, in USD per year, as published in the posting.
This role, from PerplexityOur estimate for the market: $156,875–$213,125
Below the market median of $180,000 for mid-level product marketing roles in San Francisco.
Worked out from 40 postings that stated pay, median $180,000. Last updated Jul 30, 2026.
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Build the deepest product knowledge on the marketing team by using each feature as it launches
  • Turn intricate capabilities into plain explanations covering what, when, and why
  • Own product webinars start to finish, including live demos and follow-up
  • Create education content such as walkthroughs, guides, and use-case libraries
  • Tie your work to activation, adoption, and retention through quick experiments

What you bring

  • 2-3 years in product marketing, customer education, or a similar path, or work proving the skill
  • Ability to distill technical concepts into simple, accurate explanations for varied users
  • Real obsession with products: testing every setting and explaining features clearly
  • Strong teaching and storytelling backed by data, including live demos
  • Fast learning and comfort with ambiguous, high-velocity settings

Who this fits

This suits someone who loves digging into how products work and making complexity accessible to new and advanced users alike. You should be comfortable moving fast with limited direction and teaching at scale. The role is based in San Francisco and pays 135000-155000 USD per year.

From the employer

Perplexity is revolutionizing how companies get work done. We are seeking an Associate Product Marketing Manager to join our team and serve as the bridge between how our products actually work and how the world learns to use them. You will develop the deepest product understanding on the team and translate it into webinars and education materials that inspire adoption and drive growth.

If you have a passion for understanding how things work, thrive in taking something complex and making it simple, and want to build a world-class product education engine that turns new users into power users, this role is for you.

Responsibilities

  • Know the product cold. Develop a deeper working knowledge of our products than anyone else in marketing, using every feature the day it ships, building the workflows yourself, and staying close to the teams that built them.

  • Turn complexity into clarity. Transform complex product capabilities into simple, specific, and accurate explanations, defining not just what we built, but how it works, when to use it, and why it matters.

  • Teach at scale. Own product webinars end to end, from content and live demos to delivery and follow-up, spanning onboarding series, feature deep-dives, and use-case walkthroughs.

  • Build the education engine. Create the product education materials our users learn from: how-to guides, demo flows, video walkthroughs, and use-case libraries that make customers materially better at their jobs.

  • Obsess over the user. Maintain a sharp, real-time view of what users misunderstand and where they get stuck, ensuring our education remains grounded in how people actually use the product rather than how we assume they do.

  • Measure outcomes, not just outputs. Tie webinars and education content to tangible activation, adoption, and retention, running lightweight experiments to iterate fast on format, content, and delivery.

Qualifications

  • 2-3 years of experience in product marketing, customer education, business development, or a related role, ideally within a high-growth technology company, or work that proves the skill regardless of title.

  • Proven ability to synthesize complex technical concepts into simple, specific, and provable explanations that travel across new users, power users, and admins.

  • Genuine obsession with product: you explore every setting, test every new feature, and can explain what a product does better than the team that built it.

  • Sharp teaching and storytelling skills grounded in data, with the ability to summarize how a feature works in a single sentence and demonstrate it live.

  • High slope: you learn unfamiliar products and domains fast, and your rate of improvement is your standout trait.

  • Extreme comfort delivering clarity in high-velocity, ambiguous environments.