Director, Programmatic Demand Partnerships
Leadership Programmatic role at PatientPoint. New York · $126,000–$212,750 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Manage and expand DSP, agency trading desk, and ad network relationships across programmatic POC/DOOH
- Find, assess, and close new partnerships that increase demand and monetization
- Align advertiser spending with demand partnerships alongside client-facing sales teams
- Keep a forward-looking pipeline of emerging programmatic DOOH demand partners
- Coordinate with product, ad operations, finance, and account teams to deliver sound deals
What you bring
- At least five years in business development, partnerships, or commercial work, including demand-side programmatic media
- Established relationships with DSPs, agency trading desks, and key programmatic DOOH decision-makers
- A record of sourcing, negotiating, and closing revenue-producing commercial agreements
- Strong negotiation ability and an approach focused on sustainable growth
- End-to-end understanding of DSPs, exchanges, take rates, revenue sharing, and DOOH demand mechanics
Who this fits
You’ll suit this role if you’re an entrepreneurial dealmaker who can own revenue and build demand-side partnerships from scratch. The position is based in New York City with a hybrid setup and includes representing PatientPoint at industry events. Healthcare or pharma media experience, an MBA, and established ties to major programmatic DOOH platforms are presented as advantages rather than core requirements.
From the employer
Join PatientPoint to be part of a dynamic team creating change in and around the doctor’s office. As a leading digital health company, we innovate to positively impact patient behaviors. Our purpose-driven approach offers an inspirational career opportunity where you can contribute to improving health outcomes for millions of patients nationwide.
Location: NYC (Hybrid)
Job Summary
We're looking for a Director of Programmatic Demand Partnerships to own and grow our demand-side partner portfolio and revenue. This is a partnership-driven, revenue-driving role for a natural deal-maker who understands how programmatic POC/DOOH media gets bought and sold and can translate strategic partnerships into durable commercial growth.
You will take ownership of our existing demand-side partnerships across the AdTech ecosystem: DSPs, agency trading desks, and ad networks – growing spend and partnership and deepening their commercial value over time. Just as importantly, you will be expected to source and build new demand partnerships that expand our coverage and demand and that add measurable value to the business.
This is a high-visibility, high-impact seat with direct influence over the company's growth trajectory. If you're an entrepreneurial dealmaker who wants to own demand partnerships in a fast-growing programmatic category and wants the mandate to go build new ones this is built for you.
What You’ll Do
- Own and grow our existing demand-side partnerships across the programmatic POC/DOOH ecosystem - with DSPs, agency trading desks, and ad networks, serving as the senior commercial owner and maximizing the value of each.
- Source and build new demand partnerships that add measurable value to the company, identifying, evaluating, and prioritizing opportunities that grow demand and monetization.
- Partner with client sellers who call on advertisers directly to make sure that demand partnerships and advertiser spend are in sync and yield positive for the business.
- Build and maintain a pipeline of new demand partnership opportunities across the programmatic DOOH ecosystem - identifying emerging DSPs, agency trading desks, and demand partners before competitors do.
- Partner cross-functionally with product, ad ops, finance, and account teams to ensure deals are operationally sound and supported end-to-end.
- Represent the company at industry events, building visibility and surfacing new demand partnership opportunities.
What We Need
- 5+ years in business development, partnerships, or commercial roles, with significant time spent on the demand side of programmatic POC/DOOH or adjacent programmatic media.
- A strong, active commercial and strategic presence across the programmatic DOOH demand ecosystem. You know the DSPs, agency trading desks, and key decision-makers, and have the credibility to open doors and build new demand partnerships.
- A proven track record as a dealmaker: you've sourced, negotiated, and closed meaningful commercial agreements and can point to the revenue they generated.
- Strong commercial negotiation skills with growth orientation. You find the structure that gets the deal done without giving away the future.
- Fluency in how programmatic works end-to-end: DSPs, exchanges, take rates, revenue share, and the mechanics of DOOH demand.
Desired Qualifications
- Experience in healthcare or pharma media is a plus.
- Established standing with major programmatic DOOH DSPs and demand-side platforms such as The Trade Desk, Google DV360, or comparable platforms, with a track record of building demand partnerships with them.
- MBA is a plus.
Base Salary Band: $126,000 - $212,750
Plus Variable Compensation
Compensation: At PatientPoint, we are committed to providing competitive pay and benefits that are in line with industry standards. We analyze and carefully consider several factors when determining compensation, including skills, qualifications, geographic location, and professional experience, which can cause your compensation to vary. The base salary range listed is just one component of PatientPoint’s total compensation package for employees. For additional details on our total benefits package, please review the section “About PatientPoint” at the end of this job description.
About PatientPoint:
PatientPoint® is the Point of Change company, transforming the healthcare experience through the strategic delivery of behavior-changing content at critical moments of care. As the nation’s largest and most impactful digital network in 30,000 physician offices, we connect patients, providers and health brands with relevant information that is proven to drive healthier decisions and better outcomes. Learn more at patientpoint.com.
Latest News & Innovations:
- Why is PatientPoint a Best Place to Work! Read More
- Teammate Honored as "Top Woman in Tech". Read More
- Recognized on Vault’s Top Internship List. Read More
What We Offer:
We know you bring your whole self to work every day, and we are committed to supporting our full-time teammates with a comprehensive range of modernized benefits and cultural perks. We offer competitive compensation, flexible time off to recharge, hybrid work options, mental and emotional wellness resources, a 401K plan, and more. While these benefits are available to full-time team members, we strive to create a positive and supportive environment for all teammates.
PatientPoint recognizes that privacy is important to you. Please read the PatientPoint privacy policy, we want you to be familiar with how we may collect, use, and disclose your information. Employer is EOE/M/F/D/V
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