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growthroles

CRM & Retention Marketing Specialist

Paired Open · verified Sep 10, 2026
Remote Brazil Contract Mid-level Retention Marketing

Mid-level Retention Marketing role at Paired. Remote, Brazil · contract.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • You'll run Klaviyo email campaigns and flows, from welcome through win-back and promotions
  • You'll test and refresh existing templates, then troubleshoot flow performance and deliverability
  • You'll plan and send SMS campaigns while tracking channel results
  • You'll administer subscriptions in Recharge and update PDP and homepage content for launches
  • You'll segment audiences and tailor messages to improve engagement

What you bring

  • You bring at least two years of hands-on Klaviyo work
  • You understand Klaviyo flow structure and can diagnose existing templates
  • You've used Recharge or a comparable subscription platform and have SMS marketing experience
  • You know Shopify and work in a data-driven, organized, self-directed way
  • Supplement or CPG experience is a strong plus

Who this fits

This role suits a self-directed CRM marketer who enjoys optimizing existing assets, flows, and channel performance. You must be based in South America or Europe and overlap with US business hours. It is a full-time remote contractor role. Fresh design and copywriting are optional, not required.

From the employer

We are looking for a skilled CRM & Retention Marketing Specialist to own and manage all email and SMS marketing efforts for a growing brand. Email templates are already built — this role is focused on managing, reviewing, and optimizing Klaviyo flows and campaigns, along with managing our subscription program via Recharge. This is a full-time, remote position that requires overlap with US business hours.

Responsibilities

  • Own and manage all email marketing campaigns and flows in Klaviyo (welcome series, post-purchase, win-back, browse/cart abandonment, promotional)
  • Review, test, and update existing email templates to ensure they are working effectively and performing well
  • Maintain and optimize existing Klaviyo flows for performance and deliverability
  • Plan, build, and send SMS campaigns
  • Manage the subscription program through Recharge
  • Update PDPs and homepage content for new product launches
  • Segment audiences and personalize messaging for maximum engagement
  • Monitor and report on email/SMS performance metrics

Requirements

  • 2+ years of hands-on Klaviyo experience
  • Strong understanding of Klaviyo flows and flow architecture
  • Comfortable reviewing, troubleshooting, and updating existing email templates (design/copywriting from scratch not required, but a plus)
  • Experience with Recharge or a similar subscription management platform
  • SMS marketing experience
  • Familiarity with Shopify
  • Supplement/CPG industry experience is a strong plus
  • Data-driven, highly organized, and self-directed
  • Must be based in South America, or Europe and able to overlap with US business hours

Benefits

  • Competitive salary in US dollars
  • Fully remote role

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