Product Marketing Director
At a glance
Leadership Product Marketing role at Nxp. 4 Locations · full-time.
Pay not stated Product Marketing Director salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Set the global go-to-market approach across segmentation, pricing, positioning, messaging, pipeline, and sales execution
- Work with global sales to increase adoption, secure design wins, and develop strategic customer relationships
- Track customer needs and competitors, then equip sales with direction for new opportunities
- Lead launches by defining use cases, value propositions, prices, positioning, and market-entry plans
- Feed customer insight into product definitions and roadmaps while maintaining forecasts for planning
What you bring
- At least ten years in product marketing or product management within semiconductors
- Strong collaboration across functions and global teams, with the ability to turn that work into impact
- Clear written and spoken communication, including technically accurate, persuasive marketing materials
Who this fits
You’ll suit a senior product marketer or product manager who can own NFC IoT Security products across their full lifecycle. The role calls for strategic judgment, fast execution, customer focus, and persistence in moving opportunities forward. Domestic and international travel is part of the role.
From the employer
We are seeking an experienced Director of Product Marketing responsible to drive the market success, revenue growth, and profitability targets of NFC IoT Security product segment. In this role, you will have the marketing ownership of a defined category of NFC IoT Security products, such as NFC readers, Secure Elements/ Authenticators and NFC Tags. Operating in the fast‑paced Industrial IoT market, the position requires strong strategic marketing expertise, speed of execution, and a clear focus on customer value. The role spans the full product lifecycle, from early market definition and product positioning through successful market introduction and ongoing commercial success, in close collaboration with cross‑functional teams and key customers.
Key Responsibilities
- Define and execute the global go‑to‑market (GTM) strategy - including market segmentation, pricing, positioning, solution messaging, pipeline management, and sales execution
- Partner closely with the global sales organization to drive adoption and design-wins, and build strategic customer relationships
- Monitor market dynamics and requirements, competitive landscape and provide clear guidance to sales team to win new opportunities
- Drive the market launch of new products, defining the use cases and value proposition, positioning, price strategy, and go-to-market plan.
- Provide market insights and customer feedback that influence new product definition and long-term roadmap
- Provide consolidated forecast to support production and strategic business planning
Qualifications and Experience
- Minimum of 10 years of experience in product marketing or product management within the semiconductor industry.
- Strong cross‑functional collaboration skills and the ability to drive impact across global teams
- A results‑driven problem solver who proactively overcomes obstacles to progress and close deals.
- Excellent verbal and written communication skills, able to create compelling and technically accurate marketing collateral.
- Ability to travel domestically and internationally as required.
Not this one either?
Claude or ChatGPT reads the other 90,537 for you.
Get better matches →
