Sr. Digital Marketing Specialist, Media Enablement Systems (Hybrid - Seattle, WA)
At a glance
Senior Digital Marketing role at Nordstrom. Seattle · full-time · $80,000–$132,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Build and verify dynamic ad units in DaVinci and Feedonomics, taking each setup from template through launch
- Set campaign settings, tracking, audiences and rules to match the agreed scope, with little supervision
- Maintain product catalogs for channels such as Google, Meta and TikTok, and keep feed data accurate and current
- Watch live results, adjust creative and feed settings, and investigate delivery or data problems through resolution
- Share campaign and operational findings with recommendations, while supporting platform changes, testing and team documentation
What you bring
- At least four years in media operations, marketing technology or eCommerce operations
- A degree in marketing, business or technology, or equivalent experience gained on the job
- Practical experience with dynamic creative or feed tools, such as DaVinci or Feedonomics, plus readiness to learn the other platform type
- Working knowledge of major media platforms and advanced Excel skills, including macros and complex formulas
Who this fits
This senior, hands-on role suits someone who builds and optimizes campaigns directly in marketing platforms and can translate business requests into technical setups. It is hybrid in Seattle, with at least four office days each week required at the corporate headquarters.
From the employer
Job Description
The Sr. Digital Marketing Specialist, Media Enablement Systems is a hands-on platform expert who powers Nordstrom’s AdTech stack, including our DCO platform, DaVinci; our feed management platform, Feedonomics; and additional tools as the stack evolves. The work happens in-platform: building ad units, configuring campaigns, optimizing operations, and reporting results. It is a technical, builder-and-optimizer role that delivers Nordstrom and Nordstrom Rack ad campaigns at scale and with speed. The role partners closely with Media Channels, Creative, Product, Engineering, and external partners and agencies.
This role is offered as hybrid in Seattle, WA. Candidates must be available to work in office at the Nordstrom corporate headquarters a minimum of 4 days/week to be considered for this position.
A day in the life...
Build & Configure
- Build, configure, and validate ad units and dynamic creative in-platform in DaVinci and Feedonomics, from template setup through launch.
- Configure campaigns, tracking, audiences, and logic rules to spec, translating scopes into working builds with minimal oversight.
- Build and manage platform-specific catalogs (brand, category, promotional) across Google, Meta, TikTok, Pinterest, and other channels.
Optimize & Operate
- Monitor live performance and tune creative logic, feed rules, and configurations to improve outcomes in partnership with media channel leads.
- Manage feed quality, freshness, and error rates, including attribute mapping, transformations, suppressions, enrichment, and custom fields.
- Troubleshoot delivery, rendering, and data issues end to end, and drive root-cause resolution across teams.
Report & Advise
- Report on campaign performance and operational health, turning results into clear recommendations.
- Provide technical feasibility input during scope definition, so requests are built right the first time.
Platform Expertise & Enablement
- Serve as a subject matter expert across the AdTech stack, staying current on platform, process, and algorithm changes and evaluating new tools.
- Partner with Product and Engineering on requirements, testing, and migrations for new capabilities.
- Maintain documentation and SOPs, and cross-train peers so that every workstream has real coverage.
You own this if you have...
- Bachelor’s degree in marketing, business, or technology, or equivalent on-the-job experience.
- 4+ years of experience in media operations, marketing technology, or eCommerce operations.
- Hands-on, in-platform experience with DCO / dynamic creative tools (e.g., DaVinci, Innervate) or feed management tools (Feedonomics or similar), plus the appetite and aptitude to master the other tools in our stack.
- Working knowledge of major media ecosystems (Google, Meta, TikTok, and programmatic platforms) and how creative and product data drive performance.
- Advanced Excel skills, including macros and complex formulas, with strong data hygiene practices, and the ability to translate business needs into technical solutions.
- Strong analytical and troubleshooting skills, with clear communication across technical and non-technical partners.
Preferred:
- Experience with ad platforms such as DCM, DV360, or Meta Ads Manager, and tracking systems.
- SQL, JSON, RegEx, or other data manipulation skills.
- Retail, eCommerce, or marketplace experience; familiarity with PIMs, DAMs, or commerce platforms.
- Experience with retail media networks or large-scale catalog operations
Pay Range Details
The pay range(s) below has been provided in compliance with state specific laws. Pay ranges may be different for other locations.
Pay offers are dependent on the location, as well as job-related knowledge, skills, and experience.
We’ve got you covered…
Our employees are our most important asset and that’s reflected in our benefits. Nordstrom is proud to offer a variety of benefits to support employees and their families, including:
- Medical/Vision, Dental, Retirement and Paid Time Away
- Life Insurance and Disability
- Merchandise Discount and EAP Resources
This position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Learn more in the Nordstrom Benefits Overview by copying and pasting the following URL into your browser: https://careers.nordstrom.com/pdfs/Ben_Overview_16.pdf
A few more important points...
The job posting highlights the most critical responsibilities and requirements of the job. It’s not all-inclusive. There may be additional duties, responsibilities and qualifications for this job.
For Los Angeles or San Francisco applicants: Nordstrom is required to inform you that we conduct background checks after conditional offer and consider qualified applicants with criminal histories in a manner consistent with legal requirements per Los Angeles, Cal. Muni. Code 189.04 and the San Francisco Fair Chance Ordinance. For additional state and location specific notices, please refer to the Legal Notices document within the FAQ section of the Nordstrom Careers site.
Applicants with disabilities who require assistance or accommodation should contact the nearest Nordstrom location, which can be identified at www.nordstrom.com.
Please be mindful that there may be legal notices and requirements related to this job posting that are specific to your state. Review the Career Site FAQ’s for relevant information and guidelines.
Current Nordstrom employees: To apply, log into Workday, click the Careers button and then click Find Jobs.
Nordstrom keeps job postings open for at least one day after the posting date.
© 2026 Nordstrom, Inc
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