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Associate Director, Regional Marketing: NPP

Msd msdprivacy.com Open
Hybrid SGP - Singapore - Singapore (Boulevard Towers) Full-time Director General Marketing

At a glance

Director-level General Marketing role at Msd. SGP - Singapore - Singapore (Boulevard Towers) · full-time.

Pay not stated General Marketing salary

RoleGeneral Marketing
SeniorityDirector
LocationSGP - Singapore - Singapore (Boulevard Towers)
WorkplaceHybrid
EmploymentFull-time
PostedNov 4, 2026
Role brief

growthroles summary, based on the employer's posting.

What you'll do

  • Assess pipeline products for commercial potential, compare markets, and recommend where regional effort should focus
  • Turn customer, competitor, access, and market signals into launch direction and actionable commercial plans
  • Connect global, regional, and local teams so product plans reflect Asia Pacific priorities and market conditions
  • Coordinate forecasting, Stage Gate, and go-to-market work for priority pipeline products
  • Coach local product leads and marketers on launch preparation, prioritization, and cross-functional execution

What you bring

  • Five to ten years of pharmaceutical industry experience
  • Marketing or commercial experience that includes launch planning and readiness
  • Strong knowledge of, or experience with, market access, policy, medical affairs, and value evidence generation

Who this fits

This regional leadership role suits someone who can turn complex market information into commercial recommendations and influence teams without direct authority. You’ll work across global, regional, and local stakeholders and guide local product leads and marketers. The role can be performed remotely from a home country within Asia Pacific.

From the employer

Job Description

  • Turn early pipeline potential into commercial opportunity, shaping which assets and markets matter most and preparing future SP&ID products for successful launches across Asia Pacific.
  • Connect global ambition with local market realities, ensuring AP customer needs, access dynamics and commercial opportunities influence product strategy, investment decisions and launch planning.
  • Bring together Commercial, Medical, Access, Finance, Policy and market teams to create clarity, align priorities and move future products from strategic planning towards launch.

Role Overview

The Regional Commercial Manager New Product Planning is the regional commercial owner and ambassador for New Product Planning across the Specialty, Pharma & Infectious Disease (SP&ID) Business Unit for Asia Pacific. The role will be responsible for opportunity assessment, market prioritization, early commercial planning, and cross-functional coordination to support successful development and launch preparation for future SP&ID products.

As the regional commercial lead for New Product Planning, the Regional Commercial Manager is a trusted partner to New Product Leads along the Global-Regional Local axis, market brand teams, global marketing colleagues, and regional cross-functional teams—bringing clarity, discipline, and momentum to strategy, execution, and launch readiness. The incumbent will help ensure Asia Pacific needs and opportunities are reflected in broader product, forecasting, Stage Gate, and Enterprise Go-to-Market (EGTM) strategies.

The regional Commercial Manager will translate market insights, competitive intelligence, access realities, customer needs, and financial assumptions into clear actionable launch plans, and high-quality business decisions within the context of New Product Planning across Asia Pacific.

Location: Selected candidate can work from home country within Asia Pacific region (remote working).

What will you do

New Product Planning

  • Develop and support regional strategies for the introduction of new SP&ID products in Asia Pacific.
  • Conduct opportunity assessments, market prioritization, and commercial evaluations for pipeline assets.
  • Analyze market trends, customer needs, competitive landscape, and access considerations to shape strategic recommendations and go-to-market direction.
  • Partner with global, regional, and local cross-functional teams to align regional plans with overall product development and launch strategies.
  • Support key forecasting, Stage Gate, and Enterprise Go-to-Market (EGTM) deliverables for priority pipeline assets across the region and key markets.

Pipeline Strategy & Ownership

  • Own and articulate the regional strategy for our pipeline assets, aligned to global direction and adapted for AP market realities.
  • Serve as the regional ambassador and subject‑matter expert in New Product Planning, providing clear strategic direction to markets and feed into the SP&ID strategy for the region.
  • Ensure commercial, medical, access, and operational perspectives are integrated into launch plans.

Regional–Global–Local Orchestration

  • Act as the primary connector between global, regional, and local teams including New Product Leads (NPL) for New Product Planning and our pipeline assets.
  • Communicate key business opportunities, risks, milestones, and decision points to leadership and relevant stakeholders.
  • Ensure markets understand not just what to do, but why—making strategy and forecasting practical and actionable.
  • Build trust as a commercial thought partner, not a service/activity provider.

Cross‑Functional Leadership & Execution

  • Mobilise and align cross‑functional teams (marketing, sales, access, medical, finance, policy, etc.).
  • Drive executional excellence across early launch preparation, forecasting, strategic planning aligned with New Products in Oncology so that we speak with One Voice.
  • Navigate competing priorities while maintaining focus, alignment, and momentum.

People Leadership and Capability Building

  • Guide, coach, and support local NPLs, marketers or project teams responsible for assigned brand and indication priorities together with the Oncology NPP counterpart.
  • Create clarity on priorities, deliverables, timelines, decision points, and ways of working to ensure strong brand discipline and accountability.
  • Support marketing capability building across early launch planning, forecasting, opportunity assessment, and cross-functional leadership.
  • Contribute to a collaborative, accountable, and inclusive team culture that enables high performance across regional and country teams.

What should you have:

Required

  • 5-10 years of experience in the pharmaceutical industry.
  • Marketing and / or commercial experience, including launch planning and readiness, coupled with strong understanding of or experience in market access, policy, medical affairs, and value evidence generation.
  • Strong strategic thinking, prioritization, and problem-solving skills.
  • Ability to analyze complex market data and synthesize insights into commercial recommendations.
  • Strong collaborative mindset with ability to influence without authority.
  • Strong curiosity and ability to apply AI in analysis, communication and execution

Preferred

  • Asia Pacific market experience.
  • Strong storytelling and executive communication capability.
  • Comfort operating with stakeholders at regional and global levels.

What Success Looks Like

  • Clear, well‑understood regional pipeline strategy approved by senior leadership and adopted by markets
  • Strong early launch readiness and consistent execution across AP
  • High trust and demand from markets, global teams, and regional leadership
  • High-quality opportunity assessments, robust fact-based projections and strategic recommendations for our SP&ID pipeline assets.

Who We Are
We are known as Merck & Co., Inc., Rahway, New Jersey, USA in the United States and Canada and MSD everywhere else. For more than a century, we have brought forward medicines and vaccines for many of the world's most challenging diseases.

What We Look For
We are looking for a leader who combines strategic thinking, operational discipline, and clear, compelling communication. If you bring intellectual rigor, comfort with ambiguity, and the ability to convert ideas into measurable outcomes across a complex matrix, we invite you to help shape how Asia Pacific turns strategy into sustained performance and patient impact.




Additional location(s) Compensation Information:

Required Skills:

Asia Pacific Markets, Asia Pacific Markets, Business Acumen, Corporate Ethics, Customer Experience Optimization, Customer Insights, Dairy Science, Direct Marketing, Driving Sales, Field Marketing, Interpersonal Communication, Market Access, Market Development, Marketing, Marketing Program Management, Market Research, Medical Affairs, Omnichannel Strategy, Organizational Effectiveness, Outside Sales, Pricing Strategies, Product Launch Support, Product Management, Public Speaking, Regional Planning {+ 8 more}

Preferred Skills:

Current Employees apply HERE

Current Contingent Workers apply HERE

Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

Employee Status:

Regular

Relocation:

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Hybrid

Shift:

Valid Driving License:

Hazardous Material(s):

Job Posting End Date:

11/19/2026

*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Opportunity

General Marketing work from LinkedIn, X, Reddit and Upwork, in one list.

Each morning you get everything that fits, strongest first.

General Marketing

Find me work

By the team behind growthroles.

Find me work
Opportunity

General Marketing work from LinkedIn, X, Reddit and Upwork, in one list.

Each morning you get everything that fits, strongest first.

Find me work

By the team behind growthroles.